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The Future of Mobile

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Info session for sales professionals in the Telecom sector

Info session for sales professionals in the Telecom sector

Published in: Technology, Business

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Transcript

  • 1. Mobile data
  • 2. “Fournir de l’inspiration afin de pouvoir mieuxfonctionner et prendre desdécisions mieux fondéesdans un univers qui changeen permanence”
  • 3. Public sources and NSN Projections
  • 4. show sell Speaker inspire Market Go do’s intro Agenda users Mobile Internetdevices Europecloud Triggers Trends Belgium Facts & figures apps trends obstacle drivers s
  • 5. Europewww.idate.org
  • 6. EuropeSocial networking has become very important for mobile users and now represents new consumption patterns and generates significant traffic. Video has become increasingly important and is the N°1 source of data traffic. TV content provision by Internetalso generates data traffic on mobile networks www.idate.org
  • 7. Europewww.idate.org
  • 8. Europewww.idate.org
  • 9. Europe30x Growth in GlobalAggregate Mobile Traffic31% CAGR MBB Subscribers41% SmartPhones in 2012 www.idate.org
  • 10. show sell Speaker inspire Market Go do’s intro Agenda users Mobiledevices Internet Europecloud Triggers Trends Belgium Facts & apps figures trends obstacle drivers s
  • 11. Belgium
  • 12. Belgians using a BelgiumSmartPhone2010 : 2/102011 : 3/102012 : 4/102013 : 5/10 Global Survey Mobile (GSM), gedaan door ANT Research in Samenwerking met Havas Media
  • 13. Belgium
  • 14. Belgium 30% surfs 6-10hrs per week Mainly male (64%) -25yGFK Data 2011
  • 15. TNS Global report 2012
  • 16. BelgiumBelgians surf • Check mailmobile inside and • Searchoutside the house • GPS • Consult • Social Media • Newspapers • Apps • other gfk
  • 17. show sell Speaker inspire Market Go do’s intro Agenda users Mobiledevices Internet Europecloud Triggers Trends Belgium Facts & apps figures trends obstacle drivers s
  • 18. Triggers
  • 19. TriggersInsites Consulting
  • 20. TriggersDevices Mobile Local Create Consume
  • 21. Triggers
  • 22. Triggers
  • 23. Triggers
  • 24. TriggersApple : +600.000 publications (-24%)Androïd : 500.000 publications (-37%)Windows : +70.000 publications (-13%)
  • 25. Triggers
  • 26. show sell Speaker inspire Market Go do’s intro Agenda users Mobiledevices Internet Europecloud Triggers Trends Belgium Facts & apps figures trends obstacle drivers s
  • 27. Go do’s
  • 28. Go do’s
  • 29. Go do’s
  • 30. Thank you Success !