Corporate SocialResponsiblity
   Trigema was founded by Josef and Eugen Mayer in    Burladingen in 1919   First they produced underware   A company h...
   Further new buildings were established and today    the company ownes open plan offices, a leisure    centre, a helico...
Wolfgang Grupp
   The European Commision defines Corporate Social    Responsibility as   “a concept whereby companies integrate social ...
   Profit maximization not the ultimate goal!   Producing their items 100% in Germany   Preserve jobs   Absolute job s...
   Job guarantee for employees„ children   „Wolfgang Grupp“ Foundation   Minimize impacts on environment:   Solar pane...
Federal Cross of Merit (Bundesverdienstkreuz)Company of the Year (2006)  (www.ja-zu-deutschland.de)Cicero Speaker Award (2...
Do they obey the law ?Is Trigema profitable ?Doing the right thing ?Contribute to the broader community ?
http://www. perenhall.com/robbinshttp://ec.europa.eu/enterprise/policies/sustai nable-business/files/csr/new-csr/act_en.pd...
   Presented in Human Ressource Management    in WS 2009/2010   Task: Pick a company, that you feel meets the    criteri...
Corporate Social Responsibility Trigema
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Corporate Social Responsibility Trigema

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Corporate Social Responsibility Trigema

  1. 1. Corporate SocialResponsiblity
  2. 2.  Trigema was founded by Josef and Eugen Mayer in Burladingen in 1919 First they produced underware A company health insurance fund and a company medical officer were introduced in 1950 to improve the social situation of workers Wolfgang Grupp took over the business from his father in 1969 Wolfgang Grupp restructured they company and introduced the brand name Trigema
  3. 3.  Further new buildings were established and today the company ownes open plan offices, a leisure centre, a helicopter, petrol stations and new production plants Largest textil and T-Shirt manufacturer in Germany Over 1,000 employees Sells products online and in 50 Trigema-Shops
  4. 4. Wolfgang Grupp
  5. 5.  The European Commision defines Corporate Social Responsibility as “a concept whereby companies integrate social and environmental concerns in their business operations and in their interaction with their stakeholders on a voluntary basis”
  6. 6.  Profit maximization not the ultimate goal! Producing their items 100% in Germany Preserve jobs Absolute job security No layoffs in the last 30 years
  7. 7.  Job guarantee for employees„ children „Wolfgang Grupp“ Foundation Minimize impacts on environment: Solar panels biodegradable T-Shirts
  8. 8. Federal Cross of Merit (Bundesverdienstkreuz)Company of the Year (2006) (www.ja-zu-deutschland.de)Cicero Speaker Award (2005)
  9. 9. Do they obey the law ?Is Trigema profitable ?Doing the right thing ?Contribute to the broader community ?
  10. 10. http://www. perenhall.com/robbinshttp://ec.europa.eu/enterprise/policies/sustai nable-business/files/csr/new-csr/act_en.pdfhttp://www.investorwords.com/4616/social_re sponsibility.htmlhttp://en.wikipedia.org/wiki/Corporate_Social_ Responsibilityhttp://www.jstor.org/pss/258977http://www.epea.com/deutsch/cradle/konzept .htmhttp://en.wikipedia.org/wiki/Cradle_to_Cradle
  11. 11.  Presented in Human Ressource Management in WS 2009/2010 Task: Pick a company, that you feel meets the criteria of a socially responsible organisation. Explain why using the criteria reviewed in class.

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