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Transcript

  • 1. Everyone is Unique ! CC BY-NC-ND 2.0 Photo Credits: TheGiantVermin http://www.flickr.com/photos/tudor/1198905846/in/fa
  • 2. Am I Black with white stripes orwhite with black ? CC0 1.0 Universal (CC0 1.0) http://pixabay.com/get/b55cc734a58bec29297c/1362295235/abstract-21946_1920.jpg
  • 3. To do business, I need an Identityin the market !
  • 4. Problem:I am a start up, I don’t have an identityin the market.
  • 5. Problem:Internet is not working out for me, Ineed face to face interaction to dobusiness.
  • 6. The Service
  • 7. LoginWho we Are What we do What’s there for youWe have a motto of creating an open platform forbudding artists to come and talk about theircreativity…
  • 8. Login Who we Are What we do What’s there for you• Providing a platform for minnows• Create real world customer – artist collaboration• Build and recognize artist’s network• Buying, selling, auctioning of art work of minnnows
  • 9. Login Who we Are What we do What’s there for youArtists Art Lovers• Pool of art loving • Access to latest trend in mkt customers • Awareness and relationship with artists• Option to promote their • A platform for buying nd selling art work art• Participate in the latest events
  • 10. Upcoming EventsWhat new from My Favorite Artists • In my area change area • In my city change cityWhat new in My City • of my favorite paintersMy Collection
  • 11. Upcoming EventsWhat new from My Favorite Artists • In my area change area • In my city change cityWhat new in My City • of my favorite paintersMy Likes
  • 12. Upcoming EventsWhat new from My Favorite Artists • In my area change area • In my city change cityWhat new in My City • of my favorite paintersWhat’s Trending in Town
  • 13. Artist | SignoutMy Customer My Gallery Chopra Nick Andy MarkMy Fans Nick Mac Nick Tara Swetlana Dan Andy Dan Andy Cherry Nick
  • 14. Artist Signout My Wall My CustomersBuyers who bought this Chopra Nick Andy My Fans +
  • 15. Artist Signout My WallMy Customers My new collection My Fans Start Adding people
  • 16. Artist SignoutFinish
  • 17. Upcoming EventsWhat new from My Favorite Artists • In my area change area • In my city change cityWhat new in My City • of my favorite paintersMy Pin ups <Artist> shared New Artist latest pics in your with you town
  • 18. NOTES
  • 19. Value PropositionWhats in for Our clients Selling activities: 1. Introducing new products 2. Selling at the show 3. New products testing Non-selling activities: 1. Identify new prospects 2. Servicing current customers 3. Enhancing Corporate image 4. Gathering competitive information Attraction effectiveness: 1. Proportion of target audience attracted to the booth Contact effectiveness: 1. Proportion of visitor at the booth contacted Lead effectiveness: 1 Proportion of visitor contacted whom became leads
  • 20. Auction Model for Selling Space
  • 21. • pre-show promotion,• booth space,• use of attention-getting techniques, competition,• number and training of booth salespeople on the extent of attraction, contact, and• conversion
  • 22. • Their major motivations behind exhibition participation are to gather information about market access, new products, potential suppliers (Munuera & Ruiz, 1993), and alternative purchases (Godar & OConnor, 2001).
  • 23. URL: http://vimeo.com/55927986
  • 24. • Event organizer cares for the location of the whole exhibition (which city) and the overall visitor promotion and attraction
  • 25. increasing awareness of the company/cultivating image;refreshing existing customer contacts;canvassing for new customers;demonstrating market presence;introducing/presenting new products;increasing awareness of products;exchanging/gathering information;identifying customers’ wishes;influencing customers’ decisions; andconducting sales/contracts

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