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Know your housing market

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Some slides Sue Beecroft shared at Chartered Institute of Housing (CIH) Conference at Manchester in 2013 about the resources available and our use of data to better understand housing markets in and …

Some slides Sue Beecroft shared at Chartered Institute of Housing (CIH) Conference at Manchester in 2013 about the resources available and our use of data to better understand housing markets in and around the Cambridge area.

Published in: Government & Nonprofit

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  • One of the 4 CLG growth areas
    Cambridgeshire Horizons LDV set up in 2004 to support
    Cambridgeshire & Peterborough Structure Plan evolved into East of England Plan
    And now? Continued support for quality growth
    Seven districts, two counties
    Shared resources include:
    housing co-ordinator
    SHMA + research officer
    Home-Link CBL system
    HomeTrack subscription x 7
    County research unit committed to “open data”
  • Chief Planners since 1974 and RSL forum since xxx
  • Quarterly housing market bulletins
    Respond to need for more up to date info than a SHMA can accommodate, and for comparison data
  • Quarterly housing market bulletins
    Respond to need for more up to date info than a SHMA can accommodate, and for comparison data
  • Quarterly housing market bulletins
    Respond to need for more up to date info than a SHMA can accommodate, and for comparison data
  • Data atlases
    Developed as result of partners asking for a “clickable” SHMA
    Data for rents based on HT combined with annual local rent survey
  • Affordability projections project
    Stemmed from need to start a discussion on the new agenda and how our market “fits”
    Relationship between prices, needs, incomes, new products.
    Overall, looking at who do the new products help?
  • Income curves for 3 different groups – all, Home-Link and Orbit applicant households
    Then compare income levels to average housing costs, including the new 80% “affordable rent”
    Gives a view on the proportions of each group able and unable to afford different tenures
    Next stage = effect on the housing register, who benefits from the new and existing products, looking at effect of changes in relet rates for housing providers etc.
    Broad assessments, but a guide to our similarities and our differences.
  • Other agendas – mention
    LEP: 13 districts
    Health and well-being boards
    Supporting People (post ring-fence)
  • Quarterly housing market bulletins
    Respond to need for more up to date info than a SHMA can accommodate, and for comparison data
    Data atlases
    Developed as result of partners asking for a “clickable” SHMA
    Annual private rents review and monthly hometrack rental review
    Respond to enablers and RSLs need for data to inform the 80%
    New development surveys
    Began so could learn from Cambourne experience, now looking to learn some wider lessons
    Affordability projections project
    Stemmed from need for a start fo discussion on the new agenda and how our market “fits”
  • Quarterly housing market bulletins
    Respond to need for more up to date info than a SHMA can accommodate, and for comparison data
    Data atlases
    Developed as result of partners asking for a “clickable” SHMA
    Annual private rents review and monthly hometrack rental review
    Respond to enablers and RSLs need for data to inform the 80%
    New development surveys
    Began so could learn from Cambourne experience, now looking to learn some wider lessons
    Affordability projections project
    Stemmed from need for a start fo discussion on the new agenda and how our market “fits”
  • Transcript

    • 1. Know your market Sue Beecroft Housing strategy coordinator Cambridge housing sub-region
    • 2. The Cambridge housing sub-region
    • 3. What drives our sub regional approach? • From early days, housing leads committed, support of a network of groups • Not unusual in experiencing… –Extreme housing pressure, with diverse symptoms –Determined to understand issues and make links –Share and spread the load, in time, effort, funding
    • 4. Shared housing agenda • Deliver new homes to economic success • Enable better health and well-being through housing and support • Create mixed and cohesive communities • Improve standards in existing homes and encourage “best use” • Extend housing choice, meet housing need • Prevent and tackle homelessness • Promote benefits of good partnership working
    • 5. Development over time • Always focus on the issue and gather knowledge… 2003: Key worker housing survey 2006: Sub-regional comparison of housing needs data 2006: first joint GTANA 2006+ early birds on in-house SHMA and its spin-offs • Growing library of data • Guides our shared thoughts & responses in these changing times
    • 6. Bulletins…
    • 7. Bulletins…
    • 8. Bulletins…
    • 9. Data atlas – this one for LHA proposals… Average private rent for 3 bed Do LHAs cover the average private 3 bed rent? Red = no Green = yes
    • 10. Projections project: stock changes by 2021 Scenario modelled: • 5% social rent • 65% afforable rent • 30% shared ownership • 20% stock conversion • One of 6 scenarios used to start off discussions!
    • 11. Projections project: incomes and affordability
    • 12. Steps to delivery • Much of this work is based on consultation, networking and feedback • Other projects include – Annual private rents review and monthly hometrack rental review, responding to enablers and RSLs need for data to inform “the 80% debate” – New development surveys began so could learn lessons from Cambourne, now looking to learn some wider lessons from 6+ surveys
    • 13. Benefits of a joint approach • Clear investment priorities (LIP) • Lean approach to strategy makes it more flexible • Focussing on the benefits of housing to other agendas • Housing recognised as vital to a healthy economy • Data to support sub-regional discussion, planning, communication, adaptability…
    • 14. Evolution • Data collection and assembly is the first step • The data becomes a catalyst. • Sharing within a group which genuinely listens and learns from a wide range of partners may be the trump card. • Plus there is always more to learn, to absorb, to adapt to… • …perfection is over-rated
    • 15. More information… • Housing market assessment is at www. cambridgeshirehorizons.co.uk/shma (soon to move to the JSNA web site) • Projections Project, Market Bulletins, LIP and housing statement at www.cambridge.gov.uk/crhb • New development surveys and Data Atlases at www. cambridgeshire.gov.uk • Me? sue.beecroft@cambridge.gov.uk