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Women entrepreneurship



women entreprenuership is uploaded by central university of rajasthan

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    Women entrepreneurship Women entrepreneurship Presentation Transcript

    • WOMENENTREPRENEURSHIP Prepared by Aditi Maheshwari Isha Saha Maryam Nasir Narendra Tanwar Poonam Jhamnani (MBA Semester II)
    • INTRODUCTION• Entrepreneur An entrepreneur is someone who is a risk taker and is ready to face challenges.• Women Entrepreneur  It may be defined as a woman or group of women who initiate, organise and run a business enterprise.  Government of India has defined women entrepreneurs as owning and controlling an enterprise with a woman having a minimum financial interest of 51% of the capital and giving atleast 51% of the employment generated in the enterprise to women.
    • CHARACTERISTICS OF WOMEN AS ENTREPRENEURS Imaginative Attribute to work hard Persistence Ability and desire to take risk Profit earning capacity
    •  Accept challenges  Adventurous Ambitious  Conscious Drive  Educated Enthusiastic  Determination to excel Hard work  Experienced Patience  Intelligent Industrious  Perseverance Motivator  Studious Skillful  Keenness to learn and Unquenchable imbibe new ideas optimism
    • IMPORTANCE OF WOMEN ENTREPRENEURS A good share of the population. Traditionally outside the domain of economic activities. They must be made part of the economic development, because it will ensure the economic & social development of the women along with providing more human resources to strengthen the economy of the country. The economic status of women is now accepted as an indicator of a society’s stage of development.
    • WHY WOMEN BECOME ENTREPRENEURS? PULL FACTORS An urge to do something new Liking for business Need and perception of Women’s Liberation, Equity, etc. To gain recognition, importance and social status. To get economic independence To build confidence To developing risk-taking ability To gain greater freedom and mobility
    • PUSH FACTORS Death of bread winner Sudden fall in family income Permanent inadequacy in income of the familyThe category of push factors forms a negligiblepercentage of women entrepreneurs.
    • THE NEW THRUSTHarvard Experts feel that thebasic quality of efficientmanagement is futuristic andoutlook and a capacity tonurture and plan for the futureor unknown. This comesnaturally to women.But this inherent talent ofwoman and her entrepreneurialskill go unrecognised andunaccounted.
    • THE INDIAN APPROACHWhen women move forward, the family moves, thevillage moves and the nation moves..... -Pandit Jawaharlal Nehru  Earlier there were 3 Ks  Kitchen  Kids  Knitting  Then came 3 Ps  Powder  Papad  Pickles  At present there are 3 Es  Electronics  Energy  Engineering
    • OVERALL PRODUCT SELECTION BYWOMEN ENTREPRENEURS IN INDIA 4% 13% 29% General Electronics 20% Engineering 7% Plastics Chemicals 15% 12% Textiles Leather
    •  NIP highlighted the need for special entrepreneurship programmes for women entrepreneurs. Industrial and business opportunities are many. Majority of want-to-be women entrepreneurs are from middle class families. Their potential should be identified and trained. Adequate infrastructure support may be helpful. Mobile training centres should be opened. Post-training follow-up is vital.
    •  Started her own company, Biocon, in her garage with an investment of `10000 in the year 1978.  Loan application was turned due the reasons: 1. Biotechnology was nascent at the time in India. 2. She was a woman. 3. Her organisation had almost nil assets  With hard work and commitment, Shaw transformed Biocon into one of the leadingDr. Kiran Mazumdar Shaw biopharmaceutical firms in India.
    •  Woman who single- handedly founded and made Balaji Telefilms Currently the creative head of Balaji Telefilms and counted as one of the top 10 women entrepreneurs of today. Known to be fiercely protective of her company and brand, Ekta is also very professional and has strong business acumen. Ekta Kapoor
    •  One of the most prominent personalities of the corporate world.  The products launched by her Company head their way to leading global stores.  Her company Shahnaz Husain Herbals has witnessed tremendous growth.  She has received many awards such as "The Arch of Europe Gold Star for Quality", "The 2000 Millennium Medal of Honour", "Rajiv Gandhi Sadbhavana Award" and manyShahnaz Husain more.
    •  A native of Amritsar. Kumar has been designing the wardrobes com of the three winning Miss Indias, for their participation in International Beauty Pageants. Ritu’s outfits have been patronized by style icons such as late Princess Diana and Jemima Khan. Ritu Kumar
    •  Cherish Life creates apparel and accessories for pregnant women, young mothers and infants.  Cherish Life aims to accomplish precisely what the name suggests: to applaud every pregnant lady for the life she creates.Arathi Kuppu
    • BASIC PROBLEMS FACED WOMEN ENTREPRENEURS Her being a woman Responsibility towards family, society and work Male dominated society Tough Competition with large scale units Lack of business training Lack of education Low risk bearing ability Obtaining credit Non-awareness of facilities provided by government Questions by licensing authorities Marketing
    • PSYCHO-SOCIAL BARRIERSPoor self-image of womenInadequate motivationDiscriminating treatmentFaulty socialisationRole conflictCultural valuesLack of courage and self-confidence
    • Inadequate encouragementLack of social acceptanceUnjust socio-economic and cultural systemLack of freedom of expressionAfraid of failures and criticismSusceptible to negative attitudesNon-persistent attitudeLow dignity of labourLacking in leadership qualities
    • SUGGESTIONSProcedure of getting finance should be simpleEffective propagation of programmes and yojnas.Linkages between product, services and marketcenters.Encouragement to technical and professionaleducation.
    •  Direct & indirect financial support Nationalized banks, State finance corporation, Small Industries Development Bank of India (SIDBI) Yojna schemes and programmes Nehru Rozgar Yojna, Jawahar Rozgar Yojna Technological training and awards Stree Shakti Package by SBI, Entrepreneurship Development Institute of India, Trade Related Entrepreneurship Assistance and Development (TREAD) Federations and associations Federation of Indian Women Entrepreneurs (FIWE), Self Employed Women’s Association (SEWA)
    • OTHER SUPPORT AGENCIESDomestic Agencies: Small Industries Development Bank of India, SIDBI Industrial Development Bank of India (IDBI) Ministry of Small Scale Industries (SSI), Government of India. National Bank for Agriculture Rural Development (NABARD) Department of Women and Child Development (WCD), Ministry of HRD, GOI Self Help Groups (SHG) Mahila Mandali
    • International Agencies: United Nations Development Fund for Women (UNIFEM) Asian Development Bank (ADB) International Labour Organization (ILO) United Nations Conference on Trade and Development (UNCTAD) Center for International Private Enterprises (CIPE), USA Swedish International Development Cooperation Agency (SIDA), Sweden World Trade Organization (WTO)
    • WOMEN ORGANISATIONS SUPPORTING WOMEN ENTREPRENEURSShri Mahila Griha Udhyog Lijjat Papad;www.lijjat.comMahila Bunkar Sahakari Samiti, UPSABAL: Crafting Exports of IndianHandicrafts; www.sabalaindia.comwww.indiatogether.org
    • Federation of Indian Women Entrepreneurs(FIWE) organised a seminar on the occasion ofWomen’s Day.Delhi CM Mrs. Shiela Dikshit inaugurated theseminar and talked about important role played byenterprising women in economic development andin creation of jobs.She also honoured Shahnaz Husain with FIWEUNLEASHING WOMEN POWER AWARD.
    • The role of business Women ineconomic development isinevitable. Now-a-days womenenter not only in selectedprofessions but also in professionslike trade, industry andengineering. Women are alsowilling to take up business andcontribute to the Nations growth.There role is also being recognized
    • Make the world your business destination….. THANK YOU!!!