Generational News & Views October 2009
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Generational News & Views October 2009

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This is the October 2009 edition of the Luckie-produced Generational News & Views newsletter. It takes a quick topical look into the lives of Baby Boomers, Gen Xers and Gen Y. For more information, ...

This is the October 2009 edition of the Luckie-produced Generational News & Views newsletter. It takes a quick topical look into the lives of Baby Boomers, Gen Xers and Gen Y. For more information, please visit www.luckie.com

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    Generational News & Views October 2009 Generational News & Views October 2009 Document Transcript

    • October 2009
    • OCTOBER 30, 2009 VOLUME 5 ://: ISSUE 10 GENERAL MILLS PARTNERS WITH YAHOO FOR “VITALITY” BOOMERS: POPULATION: GENERATIONAL INSIGHT: NEW BOOK ENCOURAGES BOOMERS TO BRAND THEMSELVES
    • EDUCATIONAL TRAVEL OPPORTUNITIES BOOMING FOR 50-PLUS CROWD THE FLASHIONISTA REPORT MORE PROTECTION AGAINST LAYOFFS FOR OLDER WORKERS
    • INTERACTIVE BOOKS SURE TO KEEP XER PARENTS HAPPY GENERATION X: POPULATION: AROMATHERAPY TEDDY STIMULATES TODDLERS’ SLEEP GENERATIONAL INSIGHT:
    • TARGETING WORKING MOMS? CATCH ’EM ON THE RUN NEW APP TARGETS ON-THE-GO HEALTH- CONSCIOUS MOMS BABYGLOW CLOTHING LETS PARENTS KNOW WHEN BABY HAS A FEVER
    • ARBY’S DRIVES GEN Y ONLINE CHATTER GENERATION Y: POPULATION: MILLENNIALS TREAT INVESTING AS ANOTHER COOL APP GENERATIONAL INSIGHT:
    • MILLENNIAL WARRIORS ENTER THE HEALTH CARE FIGHT SOLES4SOULS TARGETS YOUNG ADULTS WITH SMS DONATION CAMPAIGN IRS’ GEN Y MOBILE CAMPAIGN SEES 30% OPT-IN