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Fear of social media in the workplace is not limited to the banking and medical industries. In fact, many businesses struggle to embrace social media due to fear of negative feedback, uncertainty of what to say, and privacy concerns.
Do not let fear keep you from pursuing social media. There’s power in leveraging these channels to reach customers – and it’s often an untapped market because other companies have the same fears as you!
In this session, we’ll discuss:
• Internal/external monitoring
• Creating a presence despite compliance issues
• Other regulated industries using social media
• Social media best practices