PrimeformaRethink the sustainability of formed tray packaging                  Stora Enso at Interpack 2011   8/8/2011
Mega-trends will affect thefuture of packaging           Stora Enso at Interpack 2011   8/8/2011
Today 30% of the world’s food goes to waste,part of this due to bad packaging             Stora Enso at Interpack 2011   8...
New efficient packaging and raw material needed•   Ecological•   Economical•   Convenient•   Easy to implement            ...
Primeforma – sustainable formed trayAn new fibre based packaging material                 Stora Enso at Interpack 2011   8...
Recyclable board trays for sliced meat packaging.•   Developed for thermoformed food    packaging.•   The formability of b...
Primeforma benefit: sustainable•   Stiffness from Fibres     – Renewable     – Low CO2 Footprint•   High Barr properties f...
Primeforma benefit: used on existing packaging lines•   Primeforma can be used    on existing packaging lines    which wer...
Primeforma is developed for form fill & seal technology                            8/8/2011
Depth of tray: approx. 12 mm                           8/8/2011
Primeforma• High barrier polymer coating provides excellent light, oxygen, humidity and  even grease protection• High barr...
Fibre based packaging material is part of a modern and sustainable lifestyle     Stora Enso at Interpack 2011   8/8/2011
Rethink. Get inspired. Primeforma.   Stora Enso at Interpack 2011   8/8/2011
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Stora Enso at Interpack 2011: Primeforma

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Stora Enso Primeforma board replaces plastic in food packaging.

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Stora Enso at Interpack 2011: Primeforma

  1. 1. PrimeformaRethink the sustainability of formed tray packaging Stora Enso at Interpack 2011 8/8/2011
  2. 2. Mega-trends will affect thefuture of packaging Stora Enso at Interpack 2011 8/8/2011
  3. 3. Today 30% of the world’s food goes to waste,part of this due to bad packaging Stora Enso at Interpack 2011 8/8/2011
  4. 4. New efficient packaging and raw material needed• Ecological• Economical• Convenient• Easy to implement Stora Enso at Interpack 2011 8/8/2011
  5. 5. Primeforma – sustainable formed trayAn new fibre based packaging material Stora Enso at Interpack 2011 8/8/2011
  6. 6. Recyclable board trays for sliced meat packaging.• Developed for thermoformed food packaging.• The formability of board and the coating methods have developed new opportunities for consumer packaging• Recyclability depend on local community and legislation Stora Enso at Interpack 2011 8/8/2011
  7. 7. Primeforma benefit: sustainable• Stiffness from Fibres – Renewable – Low CO2 Footprint• High Barr properties from multi-layer-polymer-coating – Minimum oil based raw material – Less than 13 % polymer Stora Enso at Interpack 2011 8/8/2011
  8. 8. Primeforma benefit: used on existing packaging lines• Primeforma can be used on existing packaging lines which were previously used for plastic film Sealpac, Oldenburg Stora Enso at Interpack 2011 8/8/2011
  9. 9. Primeforma is developed for form fill & seal technology 8/8/2011
  10. 10. Depth of tray: approx. 12 mm 8/8/2011
  11. 11. Primeforma• High barrier polymer coating provides excellent light, oxygen, humidity and even grease protection• High barrier coating can be made with peel ability property• Information can be printed directly onto the surface of the board• In paper recycling plastic coatings are separated and recovered either as energy or material and fiber used for new paper and board• Primeforma Board 278 gsm + EnsoBarr Peel 41 gsm: high share of the material is coming from renewable resource 11 Stora Enso at Interpack 2011 8/8/2011
  12. 12. Fibre based packaging material is part of a modern and sustainable lifestyle Stora Enso at Interpack 2011 8/8/2011
  13. 13. Rethink. Get inspired. Primeforma. Stora Enso at Interpack 2011 8/8/2011
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