Marketing management presentation on colgate

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Marketing management presentation on colgate

  1. 1. Marketing managementpresentation on Colgate
  2. 2. Kaveshna Arif Groupmembers Monit Vikas Sorabh
  3. 3. Timeline of ColgatePromotional tools Table of contents Product Life SWOT Cycle of Colgate Marketing Mix
  4. 4. Timeline of colgate 1953 1928 1896 18731806
  5. 5. Product Life Cycle of Colgate Maturity DeclineSales Introduction Growth Time
  6. 6. Product PromotionPrice Place 4P’s
  7. 7. StrengthThreats SWOT Weakness analysis Opportunities
  8. 8. Increasing circumference of toothpaste tube. Free Dental Check-up in mobile vans Promotional ADVERTISEMENT Various Surveys like… tools Attractive offers:
  9. 9.  Free Dental Check-up by sending a SMS Scholarship offers like Learn & earn offer
  10. 10. 1-5 5-10 10-15 15-20SegmentTargeted 20-25
  11. 11. Conclusion

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