piracy in the digital age

1. PIRACY
link

2. Categories
Based on market: Commercial and Consumer
Based on channel: Street and Online
Movies, Music, Books, Software, Branded goods,
Automotive parts,Weapons, Drugs, Food .... etc.
(the list is endless)
Products

3. Reasons
• Free - nothing beats that, right?
• Convenient - just a mouse click away
• Herd behaviour - everybody else is doing it!
• Commercial gain - a great business opportunity
• WIIFM? - No incentive to ‘not participate’
• Demand fuels supply

4. Benefits
While digital piracy does arguably have its pros, for
the most part piracy is detrimental to the industry,
the economy, the individual, and society as a whole.
Why purchase genuine?
• quality over quantity
• conscientiousness, moral satisfaction
• contributes to people’s livelihoods
• cheaper products for all?

5. Alternatives
• Libraries (public, institutional)
• iTunes,Amazon, or subscription streaming services
(netflix, rdio, audiobooks.com)
• Open-source software, freeware
• Goods exchanges, recycled/restored/refurbished
parts, scrap/salvage yards, thrift shops
• Just say NO!

6. Direct to Consumer
Radiohead
Louis CK
win-win?
DRM
free
digital
download
freemium,
fair price
pay what
you want

7. Creative Commons
the ideal solution?

8. • Respect creativity / originality / innovation
• Empathize with the artist / creator
• Give credit where it’s due
• Share the spoils, fairly
• Ask permission before usage (esp. for
commercial purposes)