A presentation to the employees of NFCU on the "Dos" and "Don'ts" of social media

1. APRIL30-MAY4

2. Personal online
reputation management

4. APRIL30-MAY4
10 DO’S & DON’TS
IN SOCIAL MEDIA
Think before you post

5. RuleIf you have to ask:
“Should I do this?”
“Is this appropriate?”
You probably shouldn’t and
it probably isn’t
APRIL30-MAY4

6. DoUse Common Sense:
Avoid Excess
Your social media activities should be done
on your personal time, during breaks, lunch,
and after work.
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#1.

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8. Post without thinking it through:
Once posted, it’s public!
Is this something you want to be known for?
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Don’t
#2.
FOREVER?

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10. DoThink about your comments:
Your comments are you
It doesn’t matter if you’re online, treat your
comments the way you would at any: business
meeting, party, or public forum.
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#3.

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12. Display or discuss protected info:
It’s private and personal
Remember it’s your responsibility to think
your postings all the way through.
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Don’t
#4.
BEFOREYOU POST THEM

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14. DoRespect:
™ ® © ℠
Remember even though it’s in a public forum
it may not be for public use
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#5.

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16. Forget who you work for:
If you mention Navy Federal
It will get picked up and read at some point
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Don’t
#6.

18. DoSet-up your social media presence:
Enjoy yourself
Like, Friend,Tweet, and Share
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#7.

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20. DoManageYour Online Reputation:
Establish a baseline
Google yourself
Investigate the results you’re not familiar with
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#8.

21. APRIL30-MAY4
StevenValley

22. DoShare:
Spread the word!
Like and re-tweet Navy Federal; posts, news,
videos, photos etc...
APRIL30-MAY4
#9.

23. Talk out of turn:
You may be right? but wrong
If you come across posts or comments that
talk about Navy Federal, alerting the social
media monitors, is by far the best way to
respond. Good or bad
APRIL30-MAY4
Don’t
#10.

24. APRIL30-MAY4
SOCIAL MEDIA POLICY
You must be Trained and
recognized to speak for
Navy Federal

25. RuleSocial Media Policy:
Is on eNet
Social Media Guidelines
Important Facebook Practices
More info...
APRIL30-MAY4

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IN SHORT
Before you post...

27. RuleKnow your role
Read the policy
Take the elearning
Don’t answer
Like and Share
APRIL30-MAY4

28. APRIL30-MAY4
www.facebook.com/navyfederal
www.twitter.com/navyfederal
www.youtube.com/navyfederal
www.linked in.com/navyfederal