Fan Nation document

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Fan Nation document

  1. 1. NFL Fan Nation! An US+Partners Social Media Exclusive "#$%&()(*+!,-&!.%!)%/-*#!#(+("0!"+%! .123344456)"*#1"&*%&)5/-7! !The ideas, concepts and processes expressed on this page and throughout this document are the property of the US+Partners LLC. They maynot be duplicated, reproduced, stored in a retrieval system or retransmitted without the express permission of US+Partners LLC. Copyright © 2011, US+Partners LLC.
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he ideas, concepts and processes expressed on this page and throughout this document are the property of the US+Partners LLC. They may not be duplicated, reproduced, stored in a retrieval system or retransmitted without the express permission of US+Partners LLC. Copyright © 2011, US+Partners LLC.
  3. 3. !"#$.#+#/,)0$/($1*$G%!#-*F!O6)!"0D!W)-/("05X!G%!7-*%(P%!(5!!! • `(&"0!1&-#6/!10"/%7%*2!G%!%)"C0().>!+&-4!"*#!#%$%0-1!4(#%&!-*0(*%!"6#(%*/%)!,-&!I-6&!C&"*#)5! G%!1&-$(#%!/-*%*!."!&"/D)>!1&-$%)!"*#!7%")6&%)!%*+"+%7%*5!! ! • ab3c!%*+"+%7%*!-,!@AB!,"*)!"&-6*#!)1%/(,(/!C&"*#!%<1%&(%*/%)2!G%!%*"C0%!"/(-*)!-*0(*%!."! #%&($%!,&-7!"*#!/-*&(C6%!-!"/(-*)!(*!.%!&%"0!4-&0#5!! • M%"0H(7%!/6)-7%&!C%."$(-&"0!#""!"&-6*#!)."&%#!0(,%)I0%!$"06%)5!! • L710(,(%#>!"//%0%&"%#!4-&#H-,H7-6.5!G%!7"*"+%!I-6&!C&"*#!1&%)%*/%!-*0(*%5!! • Z(+("00I!"&+%%#>!)1%/("0(P%#!/"71"(+*)!."!(*%+&"%!A"/%C--D>!-6E6C%>!A0(/D&>!E4(%&5! • R"6)%!1"&*%&).(1)!."!0%$%&"+%!)-/("0!7%#("!N6(/D0I!"*#!%,,%/($%0I5! • E.%!/&%"(-*!-,!W/6)-7!/-776*((%)X!,-&!)1%/("0!1&(/(*+!#%"0)31&-#6/!(*/%*($%)5! • S*H#%7"*#>!&%"0H(7%!,-/6)3%)!+&-61)!,-&!*%4!1&-#6/)!"*#!)%&$(/%)5! • L!ab3c!W0()%*(*+!/."**%0X!,-&!/6(*+H%#+%!/-*)67%&!&%*#)!"*#!(*)(+.)5! • E&6)%#!"00("*/%)!"*#!",,(*((%)!,-&!1&-+&%))($%!C&"*#)!-$%&!(7%5! • ^%*/.7"&D(*+!"*#!7%&(/)!,-&!%"/.!C&"*#!%<1%&(%*/%5!! • ^6(0H(*>!.(+.H-6/.!7"&D%!,-&!.-%0>!"(&0(*%>!N6(/DH)%&$%!&%)"6&"*>!"6-7-($%>!%/.!$%&(/"0)5!$3"$!"#-$4(#$!!dS6&!@AB!7%+"H/-776*(I!()!"!1-4%&,60!)1%*#(*+!+&-615!!! • Kc5ef!g(00%**("0)h!ac5Jf!Q%*ih!Jjf!%%*h!Jcf!^"CI!^--7%&)!! • cjf!7"0%h!abf!,%7"0%!! • caf!/-00%+%H%#6/"%#!-&!.(+.%&!! • K?f!%"&*!kJ??>???!-&!.(+.%&!! • c=f!"%*#!"(0+"%!1"&(%)!! • Kl5=f!@ABh!J=5Kf!@RLLh!e5Kf!@L9RLM!! • jK5Kf!&"$%0!-6)(#%!.%(&!0-/"0!"&%")!-!"%*#!"(0+"(*+!%$%*)!! • ==5jf!7"D%!"(0+"(*+!"!#"IH0-*+!%$%*!! • bj5lf!."$%!"(0+"(*+!1"&(%)!"%*#%#!CI!JJ!-&!7-&%!1%-10%!! • K=f!-&!7-&%!)1%*#!7-&%!."*!kJ??!1%&!%"/.!"(0+"(*+!1"&I!! • @%"&0I!J?f!)1%*#!7-&%!."*!ka=?!! • Jj5Kf!)1%*#!7-&%!."*!k=??!"!I%"&!-*!*%4!+%"&!-&!%N6(17%*!,-&!.%(&!"(0+"%!1"&(%)!! • jJ5ef!)1%*#!61!-!k=??!1%&!I%"&!-*!%"7H",,(0("%#!.")>!).(&)>!O%&)%I)>!O"/D%)>!)(+*)!! • @%"&0I!=?f!0%"&*!"C-6!*%4!"(0+"%!1&-#6/)!-*0(*%!"*#!(*!#(+("0!)-/("0!*%4-&D)!!!!!!!!!!!!! d!a?J?!E"(0+"%!96&$%I389:;! The ideas, concepts and processes expressed on this page and throughout this document are the property of the US+Partners LLC. They may not be duplicated, reproduced, stored in a retrieval system or retransmitted without the express permission of US+Partners LLC. Copyright © 2011, US+Partners LLC.
  4. 4. 3"5)$!"#-$67$6,7#$8$4$95:&;,+<$/$=>$?,;;,+$@5+0$4A(00$!"#$B*+)(-$$ $ $ ! ! !! The ideas, concepts and processes expressed on this page and throughout this document are the property of the US+Partners LLC. They may not be duplicated, reproduced, stored in a retrieval system or retransmitted without the express permission of US+Partners LLC. Copyright © 2011, US+Partners LLC.
  5. 5. !C:&5A)8D(,E#+$!$ • FG5:&;#$=H!I,(5;$?5(7#),+<5!Z6&(*+!.%!a?J?!@AB!)%")-*>!89:;F)!9US!7-#%0!/""0IP%#!A"/%C--D!"#$-/"/I! ,-&!.%!@AB!"*#!"!$"&(%I!-,!C&"*#)5!L!-*%!1-(*!#6&(*+!.%!@AB!0-/D-6>!.()!7%+"!*%4-&DF)!-*+-(*+! /-*$%&)"(-*)!&%*#%#!-1!-*!Q--+0%5!L*#!(F)!*-!4-*#%&5!]*!"!&%/%*!)6#I!CI!.%!R%*%&!,-&!g%#("! M%)%"&/.>!c?f!-,!g(00%**("0)!&%1-&%#!,%%0(*+!7-&%!%</(%#!4.%*!.%(&!,&(%*#)!"+&%%#!4(.!.%7!"C-6! 4.%&%!-!).-1>!%"!"*#!10"I5!Z6&(*+!.%!4%%D!-,!_"*6"&I!aKHK?!-,!.()!I%"&!HH!.%!&6*H61!-!.%!a?JJ!@AB! ;&-!^-40!HH!89!:;F)!9US!7-#%0!+%*%&"%#!7-&%!."*!a??>???!6*(N6%!1"+%!$(%4)!,-&!C&"*#)!-*!@AB!E"(0+"%! @"(-*>!@AB!S*!B-/"(-*>!"*#!@AB!;&-!^-40!A"*!U<1%&(%*/%!1"+%)!-*!A"/%C--D!HH!O6)!.&%%!-,!.%!7-&%! ."*!=>???!@AB!,"*!/-776*((%)!-*!A"/%C--D5!!! • $FG5:&;#$JH$!5(<#)#D$6A5;$95;#05!]*!a?J?>!89:;F)!7-#%0!4")!"C0%!-!#&($%!7-&%!."*!J>???!%%*)!"*#! I-6*+!"#60)!,&-7!c!.(+.!)/.--0)!"*#!O6*(-&!/-00%+%)!(*!9-6.!A0-&(#"!-!"&%"!g/Z-*"0#F)!,&"*/.()%)!-$%&!"! KH4%%D!1%&(-#!-!C6I!C6&+%&)!"*#!)1%/("00IH1&(/%#!(/D%)!,-&!.%!@AB!;&-!^-40!+"7%5!E.%!WC6I!"!7%"0>!+%! "!(/D%X!/"71"(+*!*-!-*0I!(*/&%")%#!C6&+%&!)"0%)!C6!(*%+&"%#!g/Z-*"0#F)!)-&I!4(#%0I!4(.!.%!@AB! %<1%&(%*/%!$("!A"/%C--D5!^%)(#%)!.%01(*+!-!#&($%!&%/-&#!(/D%!)"0%)!,-&!.%!+"7%>!.%)%!A"/%C--D! /-776*((%)!)%&$%#!")!-*0(*%!C&"*#!"7C"))"#-&)!,-&!g/Z-*"0#F)!"*#!.%!@AB5!A"*)!)."&%#!.%(&!C&"*#! %<1%&(%*/%)!-*0(*%!4(.!.%(&!0-/"0!"*#!%<%*#%#!*%4-&D)!-,!,&(%*#)!"*#!,"7(0I!/-*(*6-6)0I!#6&(*+!.%! 1%&(-#h!.%(&!4-&#)>!1.--)!"*#!).-&!$(#%-)!).-4(*+!.%7!%<1%&(%*/(*+!g/Z-*"0#F)!"*#!.%!@AB!4%&%! 1-)%#!-*!.-6)"*#)!-,!A"/%C--D!1"+%)!"/&-))!.%!&%+(-*!HH!C%,-&%>!#6&(*+!"*#!",%&!.%!+"7%>!,&-7!"(0H +"(*+!1"&(%)!-!.%(&!%*.6)(")7!(*!.%!)"*#)5!!! • FG5:&;#$>H$K(D*A)$K;5A#:#+)5!L!961%&!^-40!iB`>!89:;F)!9US!7-#%0!#&-$%!#-P%*)!-,!@AB!,"*! /-776*((%)>!7-)0I!;"/D%&)!"*#!9%%0%&F)!,"*)>!-!1-)!.%(&!4%%DH0-*+!@AB!%<1%&(%*/%)!-*0(*%>!,&-7!,"*! &"00(%)!-!"(0+"(*+!1"&(%)!HH!(*%+&"(*+!"!*67C%&!-,!D%I!C&"*#)!(*!."!/-*%*!"*#!.-)%!%<1%&(%*/%)5!]*! .()!4"I>!89:;!4")!"C0%!-!.%01!#-/67%*!"*#!(*%+&"%!.%!R--&F)!C%%&!C&"*#!(*-!.%!%<1%&(%*/%!-,!.%! +"7%5!R--&F)>!.%!-,,(/("0!)1-*)-&!-,!961%&!^-40!iB`>!,%"6&%#!1&-7(*%*0I!(*!.6*#&%#)!-,!.-6)"*#)!-,! ,"$-&"C0%!1-)(*+)!CI!.%!7-&%!."*!=?>???!7%7C%&)!-,!@ABF)!(*,06%*("0!E"(0+"%!@"(-*!/-776*(I!-*! A"/%C--D5!!! • $FG5:&;#$LH$B+),+**0$F+<5<#:#+)5!Z6&(*+!.%!&%/%*!@AB!0-/D-6>!89:;F)!7-#%0!/-*(*6%#!-!%*+"+%! ,"*)>!,-00-4(*+!.%(&!0(D%)>!#()0(D%)!"*#!"/($((%)!.&-6+.-6!.%!C0"/D-6>!1&-$(#(*+!C&"*#)!4(.!D%I! -11-&6*((%)!-!%*%&+(P%!,"*)>!&%+"&#0%))5!!!B+)5A)$M9!!A-&!7-&%!(*,-&7"(-*>!/"00!_%&&I!g--&%>!g"*"+(*+!Z(&%/-&>!"!KJ?Hac?H=b=J>!-&!%7"(0!.(7!"!O%&&I57--&%m6)"*#1"&*%&)5/-75!A-&!7-&%!-*!-6&!)-/("0!7%#("!)&"%+(%)>!/-*"/!g"&/("!9%1"*%D>!g"*"+(*+!Z(&%/-&>!@%4!"*#!9-/("0!g%#(">!"!aJaHcJaHlJJl>!-&!%7"(0!.%&!"!7"&/("5)%1"*%Dm6)"*#1"&*%&)5/-75!!-6>!7%!HH!"*#!%$%&I-*%!4%!D*-45!M95!L#$%&()(*+!,-&!.%!9%/-*#!Z(+("0!L+%5!!!.123344456)"*#1"&*%&)5/-7! The ideas, concepts and processes expressed on this page and throughout this document are the property of the US+Partners LLC. They may not be duplicated, reproduced, stored in a retrieval system or retransmitted without the express permission of US+Partners LLC. Copyright © 2011, US+Partners LLC.

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