The Tipping Point
Julián Sánchez Cardona
Kelly Campos
Malcolm Gladwell

British born on 3 September 1963
Ideas and products and messages
and behaviors spread like viruses.
The three rules of epidemics
• The Law of the Few
The Stickiness Factor
The Power of Context
Trends
They are patterns of behavior of the elements
of a particular environment for a period of
time. Types of Trends :
Fashion Trends
Thetippingpoint1 101202020316-phpapp02
Thetippingpoint1 101202020316-phpapp02
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Thetippingpoint1 101202020316-phpapp02

  1. 1. The Tipping Point Julián Sánchez Cardona Kelly Campos
  2. 2. Malcolm Gladwell British born on 3 September 1963
  3. 3. Ideas and products and messages and behaviors spread like viruses.
  4. 4. The three rules of epidemics • The Law of the Few
  5. 5. The Stickiness Factor
  6. 6. The Power of Context
  7. 7. Trends They are patterns of behavior of the elements of a particular environment for a period of time. Types of Trends :
  8. 8. Fashion Trends
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