Howtodoa120secpitch 091022182522-phpapp02

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Howtodoa120secpitch 091022182522-phpapp02

  1. 1. THE ART of the Elevator Pitch by Andreas Roettl andreas@starteurope.at http://www.starteurope.at
  2. 2. question can you do an elevator pitch?
  3. 3. Aaaaaahhhhhh
  4. 4. HOW
  5. 5. TO DO
  6. 6. A SUCCESSFUL
  7. 7. ELEVATOR PITCH
  8. 8. at
  9. 9. INTERESTED?
  10. 10. What‘s an elevator pitch?
  11. 11. your idea…
  12. 12. a stage…
  13. 13. and an audience…
  14. 14. to be inspired…
  15. 15. RULES
  16. 16. 90 seconds
  17. 17. no media
  18. 18. 3 keywords and your name
  19. 19. example…
  20. 20. IMPOSSIBLE?
  21. 21. http://www.youtube.com/watch?v=PjQHnn7avb M&feature=PlayList&p=37AF16E3D666A1A9& index=3
  22. 22. useful HINTs
  23. 23. STRUCTURE YOUR PITCH introduction problem vision idea soltuion key words solution
  24. 24. in one sentence each…
  25. 25. introduce yourself and...
  26. 26. …your background
  27. 27. start with something catchy a rhetorical question, a picture, a story, an example or any exciting information.
  28. 28. picture your idea an effective elevator pitch is illustrative and tangible.
  29. 29. use picture language, comparisons and examples to activate positive connections with your audience.
  30. 30. describe the problem you want to solve
  31. 31. describe your vision an effective elevator pitch describes the solution by pointing out the benefits for the customers.
  32. 32. be different what makes your solution unique?
  33. 33. ACTION what will the solution require to get started: what people are you looking for? which skills should they have? which technology you want to use?
  34. 34. motivate your potential team partners: make clear that this is a unique chance to take a share in an awesome idea.
  35. 35. remember: every startup needs at least a developer,
  36. 36. remember: every startup needs at least a developer, artist,
  37. 37. remember: every startup needs at least a developer, artist, marketer,
  38. 38. remember: every startup needs at least a developer, artist, marketer, system admin and
  39. 39. remember: every startup needs at least a developer, artist, marketer, system admin and legal advisor!
  40. 40. MANAGE YOUR TIME you have 90sec
  41. 41. we recommend…
  42. 42. introduction 15sec
  43. 43. introduction 15sec problem 30sec
  44. 44. introduction 15sec problem 30sec vision 30sec
  45. 45. introduction 15sec problem 30sec vision 30sec requirments 15sec
  46. 46. MAKE YOUR IDEA UNDERSTANDABLE
  47. 47. „there is no point in trying to close the deal if the audience doesn’t understand what you are talking about and why they should care.” Chris O’Leary
  48. 48. be concise An effective elevator pitch contains as few words as possible and does not go into too much unnecessary detail.
  49. 49. „while you no doubt love, are fascinated by, and are passionate about what you are doing and could spend hours talking about it, most people aren’t like you. ” Chris O’Leary
  50. 50. your pitch should be clear rather than being filled with …
  51. 51. an effective elevator pitch can be understood by your grandparents too.
  52. 52. be consistent one message, one story.
  53. 53. APPEARANCE dress as usual and feel yourself comfortable
  54. 54. YOUR ATTITUDE be confident have fun show passion show integrity
  55. 55. EXAMPLE
  56. 56. watch a few example elevator pitches here is one.
  57. 57. test your pitch read my pitch?
  58. 58. keep your eyes shut while someone reads your text out loud
  59. 59. question can you do an elevator pitch?
  60. 60. QUESTIONS? email me: andreas@starteurope.at
  61. 61. CHECK OUT OUR OTHER PRODUCTS http://www.starteurope.at

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