Your SlideShare is downloading. ×
Growthhacks 130424060126-phpapp01 (1)
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

×

Introducing the official SlideShare app

Stunning, full-screen experience for iPhone and Android

Text the download link to your phone

Standard text messaging rates apply

0 Comments
1 Like
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total Views
195
On Slideshare
0
From Embeds
0
Number of Embeds
0
Actions
Shares
0
Downloads
3
Comments
0
Likes
1
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
No notes for slide

Transcript

  • 1. Growth Hacks Siddharta Govindaraj siddharta@tourmyapp.com
  • 2. What the heck is growth hacking?
  • 3. Marketing + Tech
  • 4. User Lifecycle This presentation → Tour My App → Acquisition ↓ Activation ↓ Retention ↓ Referral ↓ Revenue Dave McClure’s AARRR Metrics
  • 5. Hacks to acquire users
  • 6. Undercover Virality I love you. Get your free Hotmail email
  • 7. Riding a Platform + + + +
  • 8. Hacking SEO Scraped data off support sites to build the initial content and ranked higher for keywords than the official forums Embed an image on your homepage to increase your free plan Every embed on another site contains a HTML link back to the site
  • 9. Just Faking It Fake users to simulate a large amount of activity
  • 10. Questions? Siddharta Govindaraj siddharta@tourmyapp.com My Company: Tour My App http://tourmyapp.com @tourmyapp facebook.com/tourmyapp