Audience research questionnaire analysis
Upcoming SlideShare
Loading in...5

Audience research questionnaire analysis






Total Views
Views on SlideShare
Embed Views



2 Embeds 20 19 1


Upload Details

Uploaded via as Microsoft PowerPoint

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
Post Comment
Edit your comment

Audience research questionnaire analysis Audience research questionnaire analysis Presentation Transcript

  • Audience research questionnaire analysis
    Stephanie Smith
  • What gender are you?
    For my first question I asked the question ‘what gender are you?’ I asked this to see how many I would get of each as I feel for my music video, I would need more female opinions as my music video will appeal more to them. I asked 8 females and 7 males, meaning that I have more females opinions throughout my questionnaire.
  • What age range do you fit into?
    For the next question I asked what age my respondents are, this question would help me understand what my target audience likes in a music video, the older respondents however will be no use to me.
  • Do you watch music videos?
    For this question I asked if my respondents watched music videos, because if they didn’t it would be no use to me. However all of my respondents answered yes.
  • How do you watch music videos?
    There are many ways in which you can watch music videos, to show the different ways I asked my respondents what ways they watch music videos. This being watching them or having them on in the background while doing another task. For this question I got a range of different answers.
    For this question I asked what types of music my respondents like watching, this will show what my target audience prefers in a music video.
  • What do you enjoy watching in a music video?
    For this question I asked an open question where they could put their opinion on what they like to see within a music video. This question will be use to me when choosing things to put within my music video for my target audience.
    The range of different answers I got were things such as
    ‘Dance Routines’
    ‘A Story’
  • Do you prefer a music video to have a clear narrative? Why?
    For this question I asked whether my respondents preferred a clear narrative within a music video. I was surprised that more people didn't like a narrative in a video. Reasons why were things such as
    ‘Prefer dance routines’
    ‘Gives you something to watch’
    ‘It makes a video more entertaining’
    ‘Gives a song more meaning’
  • Do you prefer watching a music video showing just the artist as an individual? Why?
    For this question I asked whether my respondents prefer just seeing the artist in the video, this will help me understand what to put in my own music video.
    I got a range of different answers such as:
    ‘Because it is their music’
    ‘Boring, like to see something happen’
    ‘I don’t care’
    ‘its boring and egotistical’
  • What would you say is your favourite music video?
    For this question I asked what my respondents favourite music video is, I got a different mixture of answers for this question. This will help me understand what type of music video to do for my target audience.
    The answers I got were:
    Taylor Swift- Love Story
    Jessie J- Nobodys Perfect
    Chicane ft Tom Jones- Stoned in love
    Bruno Mars- Lazy Song
    Black Eyed Peas- Where is the love
    Snoop Dogg- Sweat
    Eminem- Beautiful
    U2- Beautiful day
    Taylor Swift- You belong with me
    LMFAO- Party Rock Anthem
    Lady Gaga- Just Dance
    Kings of Leon- Sex on fire
    Take that- Rule the world
    Eminem- We made you
    Michael Jackson- Smooth Criminal