MTO Summit UK Webinar With Stephen Nold June 2009Presentation Transcript
MTO Summit Webinar
“How to Market your Event
using Social Media"
Wednesday, June 17, 9 a.m. CST
Thanks to the Sponsors
Before we start…
Chat Live with us on Twitter
Market using Social Media
• Most popular
• Community growth and participation results.
• Budget realistic resources.
Purpose Driven Community
World of Warcraft!
The world’s most successful online
• Subscribers pay $10-20 dollars a
• 10 million subscribers
• Turnover in the region of $1.3 billion.
• Understand the audience
• Provide extreme amounts of content
• Multiple customisable levels of segmentation/communication
• Guilds - Companies/Associations
• Friends - Colleagues
• Groups - Project teams
• Live Chat/ Voice Chat/ Postal systems
• Off game too – 60 million Google results
• Use of third party comms tools
• Free Tech Educational Webinar series
• Tradeshow Week, Event Tech Blog
• David Meerman Scott Case Studies
• MTO Summit UK, June 24-25
• MTO Summit San Francisco, October 21-22
Thanks For Watching
For more information on Stephen and MeetingTechOnline
• @stepnold (twitter)
For more information on Arran and ASP Events
• @aspevents (twitter)
Webinar Replay – in 24 hours