OpenBusiness - Christian Ahlert

Slide 2: Close(d) Business Patents Intellectual Property Business Model = Revenue Model Top Down Management Hierarchical Development

Slide 3: Quiz

Slide 4: What are “Open Business Models”? b) Google c) Fiat d) Last.fm e) MediaSet f) Drupal

Slide 5: What are “Open Business Models”? a) A music label that offers their music for free non commercial download but sells commercial licences to filmmakers b) A company that offers its primary service for free, but creates derivative revenue streams? c) A business which gives away its IP?

Slide 6: A more Open Business Environment? • Close to zero transaction costs • Creates new business opportunities • Barriers to Entry Lower • Room for Process Innovation • Forms of Open IP are spreading

Slide 7: Cases in Point • Zopa, Prosper • Sellaband • Google

Slide 8: Open (a)Business

Slide 9: Info@openbusiness.cc