The Six Sins Of Green Washing Ce
by Studio Spark, Co-Founder/Managing Partner at Studio Spark on Apr 28, 2008
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More and more, companies want to go green by advertising their green credentials. ...
More and more, companies want to go green by advertising their green credentials.
The big question is: where is the line between "communicating the truth in the best way" and "greenwashing".
This document: "the six sins of greenwashing" can help you avoiding very usual pitfalls.
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