Social Media and Small Business
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Social Media and Small Business - Presentation Transcript
- Social Media and Small Business
Small Business Action Council
Rome Chamber of Commerce
Tuesday, November 10, 2009 - What is Social Media?
Social Media is simply, people having conversations with each other and sharing information through online channels - Leaders in the Industry
Largest social site
Largest information feed
Largest professional social site
Largest content tracking sites - About the Numbers
Close to 500 million active users
The fastest growing demographic is those 35 years old and older
14,980 users in Rome, Ga (20 mile radius) 18 and older: 8,480 over 30 - Why?
Shift in expectations
Conversation vs. One Way Channel
Emphasis on Track-ability, Measurability
Web Presence vs. Website
Real Time Information - What is your why?
Your customers are already there and you can meet them there for:
Public Relations
Marketing
Loyalty
Thought-Leadership
Customer Service
Collaboration
Networking
Lead Generation
Research - How?
First Steps Workshop at River City Bank
Thursday, Nov. 12th
5:30-7 PM
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A first hand look at social media and why your smal more
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