Sunrise Rotary<br />Increasing Business Leads<br />with a Stand Out Linkedin Profile<br />Alan Underkofler<br />@AlanUnder...
Increasing Business Leads with aStand Out Linkedin Profile<br />Agenda<br />Who is Square Martini Media<br />What kind of ...
Who is Square Martini Media? <br />Square Martini Media is a boutique firm working with forward thinking companies who und...
@AlanUnderkofler<br />
What is LinkedIn ?	Why You Must be Active!<br /><ul><li>70 million users
Membership > tripled since ‘07
Average age 41
All Top Fortune 500 Companies Decision Makers
Questions & Answers
Targeted Groups</li></ul>@AlanUnderkofler<br />
The Reach of Your LinkedIn Network<br />@AlanUnderkofler<br />
Top 5 Things I Want You to Leave Remembering about LinkedIn!<br />Linkedin can and will bring you business<br />You can es...
7 Steps To Creating A Stand Out Profile!(You can take notes)<br />@AlanUnderkofler<br />
7 Steps To Creating A Stand Out Profile!<br />Use a professional picture and create a great headline<br />#1 <br />@AlanUn...
7 Steps To Creating A Stand Out Profile!<br />Add all current and past positions as well as education<br />#2 <br />@AlanU...
7 Steps To Creating A Stand Out Profile!<br />Include your websites and blog using brand titles<br />#3 <br />@AlanUnderko...
7 Steps To Creating A Stand Out Profile!<br />Take the time to create a great summary that compels Linkedin users to conne...
7 Steps To Creating A Stand Out Profile!<br />Use keywords and phrases throughout your profile especially in your specialt...
7 Steps To Creating A Stand Out Profile!<br />Complete your contact settings, personal information, and groups<br />#6 <br...
7 Steps To Creating A Stand Out Profile!<br />#7 <br />You Must Grow Your Recommendations!<br />@AlanUnderkofler<br />
7 Steps To Creating A Stand Out Profile!<br />Take the time to create a great summary that compels Linkedin users to conne...
Importance of an OverallSocial Media Strategy?<br />The critical beginning in every social media plan must be looking at y...
Upcoming SlideShare
Loading in...5
×

Increasing Busienss Leads with a Stand Out LinkedIn Profile

658

Published on

7 steps to creating a stand out LinkedIn profile to attract new business and referrals through social media

Published in: Business
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total Views
658
On Slideshare
0
From Embeds
0
Number of Embeds
0
Actions
Shares
0
Downloads
6
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Increasing Busienss Leads with a Stand Out LinkedIn Profile

  1. 1. Sunrise Rotary<br />Increasing Business Leads<br />with a Stand Out Linkedin Profile<br />Alan Underkofler<br />@AlanUnderkofler<br />
  2. 2. Increasing Business Leads with aStand Out Linkedin Profile<br />Agenda<br />Who is Square Martini Media<br />What kind of Linkedin User Are You?<br />What is LinkedIn and Why You Should Be Active<br />Top 5 Things I Want You to Remember Today<br />7 Steps To Creating A Stand Out Profile<br />Importance of an Overall Social Media Strategy<br />Designing Your LinkedIn Strategy<br />Review, Q&A<br />@AlanUnderkofler<br />
  3. 3. Who is Square Martini Media? <br />Square Martini Media is a boutique firm working with forward thinking companies who understand the value of their customers and want to create stronger relationships with new media tools.<br />Alan Underkofler has specialized in Sales and Marketing for the last 10 years. He has worked with some of the largest retailers and entertainment companies in the country. Alan is an entrepreneur and has partnered or founded numerous business ventures. <br />Why Rotary?<br />@AlanUnderkofler<br />
  4. 4. @AlanUnderkofler<br />
  5. 5. What is LinkedIn ? Why You Must be Active!<br /><ul><li>70 million users
  6. 6. Membership > tripled since ‘07
  7. 7. Average age 41
  8. 8. All Top Fortune 500 Companies Decision Makers
  9. 9. Questions & Answers
  10. 10. Targeted Groups</li></ul>@AlanUnderkofler<br />
  11. 11. The Reach of Your LinkedIn Network<br />@AlanUnderkofler<br />
  12. 12. Top 5 Things I Want You to Leave Remembering about LinkedIn!<br />Linkedin can and will bring you business<br />You can establish yourself as a thought leader on LinkedIn and raise your credibility with a time commitment as little as one hour per month<br />All Social Networks are Not Created Equal<br />LinkedIn Groups and Questions/Answers are a potential gold mind of business prospects, potential employees, and business partners<br />If you give on LinkedIn, you will receive<br />@AlanUnderkofler<br />
  13. 13. 7 Steps To Creating A Stand Out Profile!(You can take notes)<br />@AlanUnderkofler<br />
  14. 14. 7 Steps To Creating A Stand Out Profile!<br />Use a professional picture and create a great headline<br />#1 <br />@AlanUnderkofler<br />
  15. 15. 7 Steps To Creating A Stand Out Profile!<br />Add all current and past positions as well as education<br />#2 <br />@AlanUnderkofler<br />
  16. 16. 7 Steps To Creating A Stand Out Profile!<br />Include your websites and blog using brand titles<br />#3 <br />@AlanUnderkofler<br />
  17. 17. 7 Steps To Creating A Stand Out Profile!<br />Take the time to create a great summary that compels Linkedin users to connect with you<br />#4 <br />@AlanUnderkofler<br />
  18. 18. 7 Steps To Creating A Stand Out Profile!<br />Use keywords and phrases throughout your profile especially in your specialties <br />#5 <br />@AlanUnderkofler<br />
  19. 19. 7 Steps To Creating A Stand Out Profile!<br />Complete your contact settings, personal information, and groups<br />#6 <br />@AlanUnderkofler<br />
  20. 20. 7 Steps To Creating A Stand Out Profile!<br />#7 <br />You Must Grow Your Recommendations!<br />@AlanUnderkofler<br />
  21. 21. 7 Steps To Creating A Stand Out Profile!<br />Take the time to create a great summary that compels Linkedin users to connect with you<br />Use a professional picture and create a great headline<br />#4 <br />#1 <br />Use keywords and phrases throughout your profile especially in your specialties <br />Add all current and past positions as well as education<br />#2 <br />#5 <br />Include your websites and blog using brand titles<br />Complete your contact settings, personal information, and groups<br />#3 <br />#6 <br />You Must Grow Your Recommendations!<br />#7 <br />@AlanUnderkofler<br />
  22. 22. Importance of an OverallSocial Media Strategy?<br />The critical beginning in every social media plan must be looking at your existing brand, business & marketing strategy<br />Social Media works as an integrated system functioning synergistically<br />@AlanUnderkofler<br />
  23. 23. Importance of an OverallSocial Media Strategy?<br />@AlanUnderkofler<br />
  24. 24. Designing Your LinkedIn Strategy<br /><ul><li>Does Linkedin Fit Into Your Social Media Strategy?
  25. 25. Who are the customers & influencers you are trying to reach?
  26. 26. Can you establish more credibility with Linkedin (KLT)?
  27. 27. How Much Time? How Often Should You Update?
  28. 28. Accepting and Welcoming New Connections
  29. 29. Who Does the Work?</li></ul>@AlanUnderkofler<br />
  30. 30. Is Linkedin… In You?<br />Recap!<br /><ul><li>Linkedin Overview
  31. 31. Top 5 Things I Want You to Remember Today
  32. 32. 7 Steps To Creating A Stand Out Profile
  33. 33. Importance of an Overall Social Media Strategy
  34. 34. Designing Your LinkedIn Strategy
  35. 35. Positioning Yourself as a Thought Leader
  36. 36. Managing Invitations and Updating Your Status
  37. 37. The Importance of Recommendations
  38. 38. Using Groups and Questions and Answers
  39. 39. Linkedin Search</li></ul>@AlanUnderkofler<br />
  40. 40.
  41. 41. Increasing Business Leads<br />with a Stand Out Linkedin Profile<br />Alan Underkofler<br />Cofounder, Square Martini Media<br />Direct: 858-254-4490<br />Additional Social Media resources:<br />www.SquareMartiniMedia.com<br />
  1. A particular slide catching your eye?

    Clipping is a handy way to collect important slides you want to go back to later.

×