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Spredfast Brandwatch Solution Overview
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Spredfast Brandwatch Solution Overview

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With Brandwatch technology integrated into the Spredfast SMMS platform, our joint customers can take advantage of extended insights from more than 60 million social media sources — and take efficient …

With Brandwatch technology integrated into the Spredfast SMMS platform, our joint customers can take advantage of extended insights from more than 60 million social media sources — and take efficient action that drives real business results.

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  • 1. SOLUTION OVERVIEW O L IS T H E TEN ZE E E X A N D A N A LY L W TEN DED SOCIA T B Turn extended insights into improved business results E AND OP AG INESS IMT I MI Z PA E N GR BUS E O CT F For brands to be successful on social media, they must have the ability to both listen and engage strategically. But the world of social media expands exponentially every day. How can any team stay on top of it all, let alone respond and engage in a meaningful way? With Brandwatch technology integrated into the Spredfast SMMS platform, our joint customers can take advantage of extended insights from more than 60 million social media sources — and take efficient action that drives real business results. What can joint customers do with the Brandwatch | Spredfast integration? BRANDWATCH Listen to more of the social web SPREDFAST + Engage with multiple communities Brandwatch helps you understand what people are saying about your brand on a wider number of channels — beyond the big social media players. Spredfast gives you the power to get the right people involve in the right conversations. Identify more sales opportunities + Pursue them efficiently With the Brandwatch | Spredfast integration, you can listen across a wider number of channels to identify unhappy customers of your competitors, then engage directly with those sales leads with an appropriate sales message. Find more customer care requests + Respond to customer needs more effectively With the Brandwatch | Spredfast integration, you can cast a wider net to find customers experiencing product issues, asking questions or complaining ¬about your brand — then respond quickly with a strategic message to fix the problem, answer the question and remediate the complaint. Gain more competitive insights + Use those insights to engage strategically Brandwatch brings you insights on what your competition is saying all over the world. Spredfast empowers you to take advantage of those new opportunities to engage where you haven’t before. Together, Spredfast and Brandwatch deliver maximum social insights and engagement for stronger business results.
  • 2. Spredfast | Brandwatch Integration At A Glance EXTENDED LISTENING Get complete coverage and actionable intelligence across sites like Amazon.com, TripAdvisor, Pinterest, Tumblr, RenRen, Weibo, and Vimeo in addition to the leading social networks like Facebook, LinkedIn, Twitter, Google+, YouTube, SlideShare, and Wordpress. MEANINGFUL COLLABORATION Use fully customized workflows to route inquiries and opportunities to the teams and members within your organization most qualified to respond to them. SMARTER ENGAGEMENT Respond effectively and use workflows to ensure your brand is always being appropriately represented across your organization. Use insights around sentiment, influence, and impact to understand where you need to participate and engage. MEASUREMENT THAT MATTERS Move beyond the basics so you can stop guessing and start knowing how your audience feels about you, your messaging, and your campaigns as well as industry topics and your competitors. Measure and improve response times, track inquiries by topic, and conduct comparative analytics to bring continuous improvement to your organization. Let’s Get Started Spredfast and Brandwatch are better together. With our new integration, you can understand and analyze more relevant conversations across the social web, then manage and respond in the most effective and timely way. You can also use our integration to expand the scope of your engagement and find new valuable content to share. Ready to turn extended insights into real business results? Contact info@spredfast.com to get started today. 200 W. Cesar Chavez St | Austin, TX 78701 | (888) 212-2216 | info@spredfast.com Copyright © 2013 Spredfast. All rights reserved.