SpotZero Online Video And Social Media Marketing : Online Directories

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    SpotZero Online Video And Social Media Marketing : Online Directories - Presentation Transcript

    1. Online Directories Video and Local Social Media Marketing 2009/2010 “Considerable opportunity exists in two growing market segments: video production companies targeting SMBs ...and Yellow Pages publishers adding video to their local sales bundles.” The Kelsey Group “Add local social media marketing to the online video mix and online directories will explode.” SpotZero
    2. What we are doing with Online Video Social Media Marketing and for local businesses May be a great fit for your DIRECTORY Attract more attention, engagement and traffic to each directory listing with short videos promoted via Blogs, Social Networking (Facebook, LinkedIn, Twitter, YouTube... ) Forums and Social Bookmarking At the same time, attract more attention and traffic to your directory from consumers as well as new businesses that are not currently listed with you.
    3. Current Local Directory Model Search-Based 1 2 3 Local Business Directory Consumer Advertiser Profile 1. Businesses are approached by the directory or find the directory via search 2. Business listings/profiles are created and placed on the directory 3. Consumers search for the right directory and then search the directory for what they are looking for
    4. Video and Social Media Enhanced Local Directory Model 3.0 Consumer 4 8 7 Consumer Consumer Local Directory SOCIAL Business Profile MEDIA Advertiser Universe Video Consumer Consumer 6 5 Consumer SpotZero SpotZero Online Social Media Video Marketing 4. Businesses are offered a premium option for video and “local” social media marketing 5. SpotZero produces a custom video to be placed on the business profile 6. SpotZero promotes each profile/video via social media outlets including Blogs, Social Networking Sites (Facebook, LinkedIn, Twitter, YouTube... ), Forums and Social Bookmarking 7. Interaction drives awareness of and engagement with the video, the business profile and the directory 8. Increased traffic to the profile, directory and business
    5. Video and Social Media Stats 2009/2010
    6. Contact Info David Murdico Business Relations, Partner Direct (323) 719-3409 Email dm@spotzero.com Toll Free (800)-881-5657 Website www.spotzero.com Blog www.gettingspotted.com Twitter @spotzero / www.twitter.com/spotzero Facebook www.facebook.com/spotzero Email spotzero@spotzero.com

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