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#SEAT2013 Digital Case Studies explained

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#SEAT2013 presentation from SEAT Conference in Kansas City. Presented by Sean Callanan from Sports Geek and Philippe Dore from NASCAR. We walk through sports digital case studies from around the …

#SEAT2013 presentation from SEAT Conference in Kansas City. Presented by Sean Callanan from Sports Geek and Philippe Dore from NASCAR. We walk through sports digital case studies from around the world looking at 3 themes - Content, Engagement & Data. Case studies from Nike, West Coast Eagles, NRL, Australian Open, Minnesota Timberwolves, Under Armour, MLB, Tour De France, Atlanta Falcons, St Louis Rams, PGA Tour, Manchester City, Kobe Bryant, Melbourne Storm, Auckland Blues, Manchester United and many more.

For podcast replay of this presentation go to http://sportsgeekhq.com/13 or subscribe to Sports Geek Podcast in iTunes - http://sportsgeekhq.com/itunes

Follow @SEATconference for updates on #SEAT2014 to be held in Miami in 2014.

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  • 1. #SEAT2013#SEAT2013 Digital Campaigns Explained Case Studies Creating a Unique Digital Experience Sean Callanan @seancallanan Sports Geek Philippe Dore @digitaldore NASCAR
  • 2. #SEAT2013#SEAT2013
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  • 11. Sports Trendsmap #SEAT2013 http://sportsgeekhq.com/sportstrendsmap
  • 12. Sports Trendsmap #SEAT2013 http://sportsgeekhq.com/sportstrendsmap
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  • 29. #SEAT2013 Events Tickets Sponsors Content 194 Sponsor tweets 1299 Fan Tweets
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  • 37. #SEAT2013 DIGITAL CAMPAIGN TAKEAWAYS KNOW YOUR GOALS MARKET YOUR MARKETING MAKE IT FUN #SEAT2013
  • 38. #SEAT2013 Sean Callanan @seancallanan Sports Geek Philippe Dore @digitaldore NASCAR http://SportsGeekHQ.com/SGP Digital Campaigns Explained Case Studies Creating a Unique Digital Experience This presentation will be available on future Sports Geek Podcast

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