@SEATconference #SEAT2014
Welcome to SEAT 2014
@SEATconference #SEAT2014
Christine Stoffel
!
@CBRCIO
@SEATconference #SEAT2014
Sean Callanan
!
@SeanCallanan
AKA
@SportsGeek
@SEATconference #SEAT2014
Sorry Christine,
!
I’ve lost my voice.
@SEATconference #SEAT2014
Can we do
this
Penn & Teller
style?
@SEATconference #SEAT2014
At SEAT we know we can
solve anything with
technology.
!
This presentation will be
living proof.
@SEATconference #SEAT2014
For those who haven't met
me before today
please read these slides with
Hugh Jackman's accent
th...
@SEATconference #SEAT2014
Uncanny (vocal) resemblance
@SEATconference #SEAT2014
Wow YEAR 8 of SEAT!
@SEATconference #SEAT2014
(waits for applause)
@SEATconference #SEAT2014
Take us back to 2007
!
What do you remember?
@SEATconference #SEAT2014
2007
Phoenix
@SEATconference #SEAT2014
Stand up if you attended
SEAT 2007
@SEATconference #SEAT2014
If I had a voice this is where
I’d comment on each of you
but please know I’m doing
that in my h...
@SEATconference #SEAT2014
So you decided to do it again
in 2008…why?
@SEATconference #SEAT2014
2008
Miami
@SEATconference #SEAT2014
Did you attend
SEAT 2008?
Stand up
@SEATconference #SEAT2014
Have you noticed a trend?
The people standing up are
exceptionally good looking….
@SEATconference #SEAT2014
It’s so hard to ad-lib on
slides….
@SEATconference #SEAT2014
You doubled attendance in
first two years on SEAT.
!
41 to 89
!
(yes I know that is more than do...
@SEATconference #SEAT2014
Bigger is better.
Did that play a part where
2009 SEAT was?
@SEATconference #SEAT2014
2009
Dallas
@SEATconference #SEAT2014
SEAT grew again
!
150 in Dallas
!
(that’s an increase 265% from 2007)
@SEATconference #SEAT2014
Were you at SEAT 2009
in Dallas?
!
You know the drill, stand up
@SEATconference #SEAT2014
It’s OK for those of you who
haven’t stood up yet…
you will.
!
#spoileralert
@SEATconference #SEAT2014
While you’re at it
pull out your mobile phones.
!
Tell everyone about
@SEATConference
#SEAT2014
@SEATconference #SEAT2014
No really, we are having a
break while you do it.
@SEATconference #SEAT2014
For the lazy… tweet this.
Ready for a big few days at
@SEATConference in Miami,
follow #SEAT2014...
@SEATconference #SEAT2014
From the Big D
to the Big Apple
!
Tell us about SEAT in
New York
@SEATconference #SEAT2014
2010
New York
@SEATconference #SEAT2014
I’ve heard some epic tales
from New York SEAT
!
Go on admit it, stand up if
you were there.
@SEATconference #SEAT2014
Let’s check in on the tweets
on #SEAT2014 hashtag
@SEATconference #SEAT2014
Wow @seancallanan is
rocking the #SEAT2014
welcome address and he
hasn’t said one word. 

He sho...
@SEATconference #SEAT2014
Thanks Tod
You never know what you’ll
get with a live Twitter stream
@SEATconference #SEAT2014
Let’s get this welcome
address back on track
@SEATconference #SEAT2014
East coast to
West Coast
!
SEAT hits Los Angeles
@SEATconference #SEAT2014
2011Los Angeles
@SEATconference #SEAT2014
SEAT 2011 was
my 1st SEAT
!
We had a hashtag
#SEAT2011
@SEATconference #SEAT2014
Were you at
#SEAT2011?
!
Stand up…
even if you’re tired by now
@SEATconference #SEAT2014
Still keeping score on
attendance numbers?
210 in LA
0
55
110
165
220
2007 2008 2009 2010 2011
H...
@SEATconference #SEAT2014
After LA it was time for
BIG MOVES
@SEATconference #SEAT2014
Can you tell us about the
move to 3 tracks and
splitting from ALSD?
@SEATconference #SEAT2014
CIO CRM Digital
@SEATconference #SEAT2014
Tell us about Boston
SEAT standing
on it’s own two feet
@SEATconference #SEAT2014
2012
Boston
@SEATconference #SEAT2014
Were you at #SEAT2012?
@SEATconference #SEAT2014
We have photos, we know who was there
#bolting
@SEATconference #SEAT2014
Stand up and look around
Remember all the new faces?
!
Shoutout to CRM & Digital
colleagues stan...
@SEATconference #SEAT2014
So Christine, SEAT
crashed through the 300
attendee barrier in
Boston.
@SEATconference #SEAT2014
2013 SEAT headed to
Kansas City
!
Tell us about #SEAT2013
@SEATconference #SEAT2014
2013Kansas City
@SEATconference #SEAT2014
I attended #SEAT2013 on
crutches I always try to
make my SEAT
experience a little more
memorable...
@SEATconference #SEAT2014
@SEATconference #SEAT2014
Who attended
#SEAT2013?
@SEATconference #SEAT2014
Again we have photos, stand up…
@SEATconference #SEAT2014
Which brings us to 2014
in Miami…
!
Are you ready Christine?
@SEATconference #SEAT2014
2014
Miami
@SEATconference #SEAT2014
Look at the attendance
numbers!
0
200
400
600
800
2007 2008 2009 2010 2011 2012 2013 2014
Give y...
@SEATconference #SEAT2014
Sorry Christine…
!
I’ve failed you
@SEATconference #SEAT2014
I had one job!
@SEATconference #SEAT2014
You asked me to co
present the #SEAT2014
Welcome Address as you
love my Aussie accent.
@SEATconference #SEAT2014
Remember I sound like this guy…
@SEATconference #SEAT2014
It’s OK I’ve
found a solution.
@SEATconference #SEAT2014
International guest
Charming accent
Good bloke
@SEATconference #SEAT2014
Welcome Tinus Le Roux
from Fancam
!
Best thing is I can’t mispronounce
names on slides…
@SEATconference #SEAT2014
We are taking a
#SEAT2014
Fancam
@SEATconference #SEAT2014
EVERYBODY STAND UP
!
We did warn you about this earlier.
@SEATconference #SEAT2014
Stand up and
show how
many SEATs
you have
attended…
You hand would
look like this if you
attende...
@SEATconference #SEAT2014
Smile, this photo will be
on the Internet!
@SEATconference #SEAT2014
OK, we are done.
!
Don’t forget #SEAT2014
Prizes will be on offer
@SEATconference #SEAT2014
Hang on Christine.
!
SEAT is amazing because
of two things…
@SEATconference #SEAT2014
Attendees
&
Sponsors
@SEATconference #SEAT2014
Thank you to all
SEAT steering committee
members
@SEATconference #SEAT2014
Special Mention
Charlie & Amie
@SEATconference #SEAT2014
HUGE THANKS
#SEAT2014
SPONSORS
@SEATconference #SEAT2014
Thanks to Team #Blackshirts
(We realise they are all wearing white here)
@SEATconference #SEAT2014
Some birthday shoutouts…
@SEATconference #SEAT2014
Grab your copy
@SEATconference #SEAT2014
You have been listening to
@seancallanan
and
@CBRCIO
!
Mainly Christine really…
#SEAT2014
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SEAT Conference 2014 Welcome Address

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What happens when you lose your voice before opening a conference in front of over 700 sports business executives? Well this is how I handled it at #SEAT2014 in Miami on July 20. Christine Stoffel told the history of SEAT with a little help from me @SeanCallanan.

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SEAT Conference 2014 Welcome Address

  1. 1. @SEATconference #SEAT2014 Welcome to SEAT 2014
  2. 2. @SEATconference #SEAT2014 Christine Stoffel ! @CBRCIO
  3. 3. @SEATconference #SEAT2014 Sean Callanan ! @SeanCallanan AKA @SportsGeek
  4. 4. @SEATconference #SEAT2014 Sorry Christine, ! I’ve lost my voice.
  5. 5. @SEATconference #SEAT2014 Can we do this Penn & Teller style?
  6. 6. @SEATconference #SEAT2014 At SEAT we know we can solve anything with technology. ! This presentation will be living proof.
  7. 7. @SEATconference #SEAT2014 For those who haven't met me before today please read these slides with Hugh Jackman's accent that's how I sound normally (maybe with some Russell Crowe thrown in)
  8. 8. @SEATconference #SEAT2014 Uncanny (vocal) resemblance
  9. 9. @SEATconference #SEAT2014 Wow YEAR 8 of SEAT!
  10. 10. @SEATconference #SEAT2014 (waits for applause)
  11. 11. @SEATconference #SEAT2014 Take us back to 2007 ! What do you remember?
  12. 12. @SEATconference #SEAT2014 2007 Phoenix
  13. 13. @SEATconference #SEAT2014 Stand up if you attended SEAT 2007
  14. 14. @SEATconference #SEAT2014 If I had a voice this is where I’d comment on each of you but please know I’m doing that in my heart…
  15. 15. @SEATconference #SEAT2014 So you decided to do it again in 2008…why?
  16. 16. @SEATconference #SEAT2014 2008 Miami
  17. 17. @SEATconference #SEAT2014 Did you attend SEAT 2008? Stand up
  18. 18. @SEATconference #SEAT2014 Have you noticed a trend? The people standing up are exceptionally good looking….
  19. 19. @SEATconference #SEAT2014 It’s so hard to ad-lib on slides….
  20. 20. @SEATconference #SEAT2014 You doubled attendance in first two years on SEAT. ! 41 to 89 ! (yes I know that is more than double…. 117% increase)
  21. 21. @SEATconference #SEAT2014 Bigger is better. Did that play a part where 2009 SEAT was?
  22. 22. @SEATconference #SEAT2014 2009 Dallas
  23. 23. @SEATconference #SEAT2014 SEAT grew again ! 150 in Dallas ! (that’s an increase 265% from 2007)
  24. 24. @SEATconference #SEAT2014 Were you at SEAT 2009 in Dallas? ! You know the drill, stand up
  25. 25. @SEATconference #SEAT2014 It’s OK for those of you who haven’t stood up yet… you will. ! #spoileralert
  26. 26. @SEATconference #SEAT2014 While you’re at it pull out your mobile phones. ! Tell everyone about @SEATConference #SEAT2014
  27. 27. @SEATconference #SEAT2014 No really, we are having a break while you do it.
  28. 28. @SEATconference #SEAT2014 For the lazy… tweet this. Ready for a big few days at @SEATConference in Miami, follow #SEAT2014 for great insights on IT, CRM & Digital. Great job @CBRCIO
  29. 29. @SEATconference #SEAT2014 From the Big D to the Big Apple ! Tell us about SEAT in New York
  30. 30. @SEATconference #SEAT2014 2010 New York
  31. 31. @SEATconference #SEAT2014 I’ve heard some epic tales from New York SEAT ! Go on admit it, stand up if you were there.
  32. 32. @SEATconference #SEAT2014 Let’s check in on the tweets on #SEAT2014 hashtag
  33. 33. @SEATconference #SEAT2014 Wow @seancallanan is rocking the #SEAT2014 welcome address and he hasn’t said one word. 
 He should speak less in his keynotes @tcaflisch
  34. 34. @SEATconference #SEAT2014 Thanks Tod You never know what you’ll get with a live Twitter stream
  35. 35. @SEATconference #SEAT2014 Let’s get this welcome address back on track
  36. 36. @SEATconference #SEAT2014 East coast to West Coast ! SEAT hits Los Angeles
  37. 37. @SEATconference #SEAT2014 2011Los Angeles
  38. 38. @SEATconference #SEAT2014 SEAT 2011 was my 1st SEAT ! We had a hashtag #SEAT2011
  39. 39. @SEATconference #SEAT2014 Were you at #SEAT2011? ! Stand up… even if you’re tired by now
  40. 40. @SEATconference #SEAT2014 Still keeping score on attendance numbers? 210 in LA 0 55 110 165 220 2007 2008 2009 2010 2011 Here’s a pretty graph
  41. 41. @SEATconference #SEAT2014 After LA it was time for BIG MOVES
  42. 42. @SEATconference #SEAT2014 Can you tell us about the move to 3 tracks and splitting from ALSD?
  43. 43. @SEATconference #SEAT2014 CIO CRM Digital
  44. 44. @SEATconference #SEAT2014 Tell us about Boston SEAT standing on it’s own two feet
  45. 45. @SEATconference #SEAT2014 2012 Boston
  46. 46. @SEATconference #SEAT2014 Were you at #SEAT2012?
  47. 47. @SEATconference #SEAT2014 We have photos, we know who was there #bolting
  48. 48. @SEATconference #SEAT2014 Stand up and look around Remember all the new faces? ! Shoutout to CRM & Digital colleagues standing up
  49. 49. @SEATconference #SEAT2014 So Christine, SEAT crashed through the 300 attendee barrier in Boston.
  50. 50. @SEATconference #SEAT2014 2013 SEAT headed to Kansas City ! Tell us about #SEAT2013
  51. 51. @SEATconference #SEAT2014 2013Kansas City
  52. 52. @SEATconference #SEAT2014 I attended #SEAT2013 on crutches I always try to make my SEAT experience a little more memorable… ! Just like this year…
  53. 53. @SEATconference #SEAT2014
  54. 54. @SEATconference #SEAT2014 Who attended #SEAT2013?
  55. 55. @SEATconference #SEAT2014 Again we have photos, stand up…
  56. 56. @SEATconference #SEAT2014 Which brings us to 2014 in Miami… ! Are you ready Christine?
  57. 57. @SEATconference #SEAT2014 2014 Miami
  58. 58. @SEATconference #SEAT2014 Look at the attendance numbers! 0 200 400 600 800 2007 2008 2009 2010 2011 2012 2013 2014 Give yourselves a round of applause
  59. 59. @SEATconference #SEAT2014 Sorry Christine… ! I’ve failed you
  60. 60. @SEATconference #SEAT2014 I had one job!
  61. 61. @SEATconference #SEAT2014 You asked me to co present the #SEAT2014 Welcome Address as you love my Aussie accent.
  62. 62. @SEATconference #SEAT2014 Remember I sound like this guy…
  63. 63. @SEATconference #SEAT2014 It’s OK I’ve found a solution.
  64. 64. @SEATconference #SEAT2014 International guest Charming accent Good bloke
  65. 65. @SEATconference #SEAT2014 Welcome Tinus Le Roux from Fancam ! Best thing is I can’t mispronounce names on slides…
  66. 66. @SEATconference #SEAT2014 We are taking a #SEAT2014 Fancam
  67. 67. @SEATconference #SEAT2014 EVERYBODY STAND UP ! We did warn you about this earlier.
  68. 68. @SEATconference #SEAT2014 Stand up and show how many SEATs you have attended… You hand would look like this if you attended SEAT 5 times or this for 8-time attendees
  69. 69. @SEATconference #SEAT2014 Smile, this photo will be on the Internet!
  70. 70. @SEATconference #SEAT2014 OK, we are done. ! Don’t forget #SEAT2014 Prizes will be on offer
  71. 71. @SEATconference #SEAT2014 Hang on Christine. ! SEAT is amazing because of two things…
  72. 72. @SEATconference #SEAT2014 Attendees & Sponsors
  73. 73. @SEATconference #SEAT2014 Thank you to all SEAT steering committee members
  74. 74. @SEATconference #SEAT2014 Special Mention Charlie & Amie
  75. 75. @SEATconference #SEAT2014 HUGE THANKS #SEAT2014 SPONSORS
  76. 76. @SEATconference #SEAT2014 Thanks to Team #Blackshirts (We realise they are all wearing white here)
  77. 77. @SEATconference #SEAT2014 Some birthday shoutouts…
  78. 78. @SEATconference #SEAT2014 Grab your copy
  79. 79. @SEATconference #SEAT2014 You have been listening to @seancallanan and @CBRCIO ! Mainly Christine really… #SEAT2014
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