What do sponsors want from governing bodies? Mark Given presentation
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What do sponsors want from governing bodies? Mark Given presentation

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Mark Given, Head of Brand at Sainsbury's discusses Sainsbury's relationship with UK Athletics and gets to the bottom of what sponsor's need from rights holders. ...

Mark Given, Head of Brand at Sainsbury's discusses Sainsbury's relationship with UK Athletics and gets to the bottom of what sponsor's need from rights holders.

Presented at the Sport and Recreation Alliance's Sports Summit 2014.

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What do sponsors want from governing bodies? Mark Given presentation What do sponsors want from governing bodies? Mark Given presentation Presentation Transcript

  • PARALYMPICS