How to have a popular business blog.

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Businesses need to blog regularly because it's great for SEO and it's an effective way of attracting new customers.

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How to have a popular business blog.

  1. 1. How to have a popular business blog. By Splash Copywriters www.splashcopywriters.co.uk
  2. 2. First of all… … why have a blog? Because people are tuning out to traditional forms of marketing. Businesses need new ways of reaching out to customers.
  3. 3. It’s more effective to get prospective customers to come to you than to invade their space.
  4. 4. So… … how do you get a vibrant blogging scene going?
  5. 5. 1. Be real. Blogging isn’t about ego. You’ll earn more kudos by being open about the problems you’ve faced and the mistakes you’ve made.
  6. 6. 2. Use everyday language. Be normal. If your business operates in an industry that uses jargon, don’t use it in your blog. This is your chance to talk about your business in a different way.
  7. 7. 3. Be engaging. To build a loyal community, you have to have an audience that wants to listen to what you’ve got to say. That means go easy on the sales pitches.
  8. 8. 4. Be valuable. If people are spending time reading your blog, they’ll probably want something in return. Offer useful advice. For free.
  9. 9. Don’t forget. Be realistic about the goals you set for your blog. If you don’t earn loads of leads, don’t fret – blogging is great for SEO. And that’ll reap rewards in the long-run.
  10. 10. Splash Copywriters are experienced, creative copywriters who have written for some of the UK’s biggest companies.
  11. 11. We know how to write words that work, so if you think we can help you in any way, get in touch.
  12. 12. Call Matt on 07812 581 297 or take a look at our website: www.splashcopywriters.co.uk

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