Spider Social Media Presentation

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Presentation to prospective clients for Spider Social Media

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Spider Social Media Presentation

  1. 1. Vryheid Social Media Management Equity/Debt / Participation opportunity – SPIDER SOCIAL MEDIA
  2. 2. Our Story Spider Social Media was born from a need to get to grips with Social Media Marketing as a small business entity, the tenacity of an IT professional based in the UK and the aims of a South African Company to develop a commercially sustainable organisation that could act as an employment incubator for new graduates. Social Media is one of fastest growing online marketing channels and represents a huge opportunity for businesses of all sizes. SPIDER SOCIAL MEDIA Page 1
  3. 3. Why Social Media? The essence of Web Media and Management is the control and relevance of online dialogue and interaction. Social Media is conversational in nature and people want to talk and reach out. What do you want social media to do for you? • • • • • • Extend prospect and customer base. Support entire purchase process. Aid search marketing. Build relationships with fans, advocates and the general public. Monitor your reputation. Develop your brand World Wide Worx reported 91% of the Top 50 brands in South Africa acknowledged social media management as a business tool capable of increasing the potential for building a business. SPIDER SOCIAL MEDIA Page 2
  4. 4. Your business’ Social Media Market Analysis compared to its competitors NAME YOUR BUSINESS COMPETITOR #1 COMPETITOR #2 COMPETITOR #3 WEBSITE ADDRESS FACEBOOK LIKES TWITTER FOLLOWERS YOUTUBE VIEWS LINKEDIN FOLLOWERS BLOG FASS Icons SPIDER SOCIAL MEDIA Page 3
  5. 5. The Spider Social Media Process • We will develop a social media marketing strategy and put forward 3 month, 6 month and 12 month goals. • We will explain to you how the various social media platforms work together, how this can be integrated into your existing processes and adapted to meet your requirements. • Spider will review your current management of social media and define how we will work along side your existing marketing team. • From the initial process we will provide a comprehensive proposal within 2 weeks. • Following any required changes and approval, we will implement the agreed strategy and begin posting content within 2 weeks. • Social Media Management is highly dynamic. We will continue to develop the strategy with you as your Social Media develops. This is done during meeting with account managers WEEKLY with a full report produced every month. SPIDER SOCIAL MEDIA Page 4
  6. 6. The Spider Process SPIDER SOCIAL MEDIA Page 5
  7. 7. Spider Social Media: Services BASIC ADVANCED BESPOKE Design and setup of 3 social media accounts. The basic level components + more social media accounts + we write the content The basic and advanced levels’ components Facebook Twitter LinkedIn. Monthly social media market analysis and online marketing Monthly competitor analysis reports Strategic online marketing planning SPIDER SOCIAL MEDIA Page 6
  8. 8. Spider Social Media: Services Basic Creating new channel pages/profiles Small design tweaks Posting/scheduling main company created content Posting/scheduling/ sharing Spider created content Following Twitter feeds Twitter replies, retweets and #FollowFridays Monitoring channels Weekly calls and monthly reports Writing content Identifying groups and feeds to participate with Identifying users on LinkedIn Creating your company’s 'owned' groups Inviting users to join groups Profile Optimisation 1 (Recommendations for LinkedIn profile optimisation) Profile Optimisation 2 (Implementing changes to LinkedIn profiles) Competitor analysis research Generating leads SPIDER SOCIAL MEDIA Basic Advanced Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y Y 8 Page 7
  9. 9. Spider Social Media: Services Bespoke A social media strategy created to a specific budget, with guaranteed outcomes. • • • • • • • • • • SPIDER SOCIAL MEDIA Initial social media audit Comprehensive B2B social media campaigns Blogger outreach Community development Community management On-going competitor and sector analysis Unlimited content planning and creation Training Advertising SEO Page 8
  10. 10. Spider’s Team Spider Board Gugu Dhlamini Gareth Pollit Lebu Moloi Tim Cowan Mentor Team ( Technical, Administrative, Governance) Operations Team Lebu Moloi Khotso Moloi Tim Cowan Support Services Software and Web Design Graphic Design, Photograpy and Videography SPIDER SOCIAL MEDIA Page 9
  11. 11. Why Spider ? Spider will ensure your social media is managed in a timely and productive way. That is, efficient and economic whilst at the same time giving you control of web content, delivering your messages and increasing your visibility in the market place. • Spider employ people who have grown up with Social Media, are familiar and comfortable with the concept. • Spider has experienced and dedicated technical and creative support team • We are affordable and may benefit your SED (CSI) spend. We anticipate a Level 2/3 BBBEE accreditation. • Spider is local and can service UK operations. (Spider Social Media Ltd) • Spider is dedicated to providing opportunity to the youth of South Africa • Spider is dedicated to the growth of entrepreneurial opportunity and growing with our partners through Social Media. SPIDER SOCIAL MEDIA Page 10
  12. 12. Typical Roll Out Programme SPIDER SOCIAL MEDIA Page 11
  13. 13. The Next Steps • Identifying the scope of work • Providing a comprehensive proposal • Finalising a service delivery agreement • Implementing the “Web Spinning” phase • The live Roll Out of the services SPIDER SOCIAL MEDIA Page 12
  14. 14. CONTACTS SPIDER SOCIAL MEDIA Page 13

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