On Your Mark!
Getting ready and set to spice IT
up in Spiceworks!
Today’s marketing main man, Todd Darroca!
A Community with soul.
Spiceworks: Where IT Goes to Work
Bringing IT pros and IT marketers together

Manage their IT

Over 2.8M
IT Pros
IT

IT

I...
IT Decision Makers Drive Spiceworks Growth
Marketers connecting with 2.8 Million IT Pros while they work
Over 40,000 added...
Leading Tech Brands Use Spiceworks
The best way to reach dedicated IT Pros

#SpicySmarts
First things first
Show off your stuff!

#SpicySmarts
Spice Alert!

Be in the know all the time
Spice Alert!

Be in the know all the time

#SpicySmarts
Spice Alert!

Be in the know all the time

#SpicySmarts
Spice Alert!

Be in the know all the time

#SpicySmarts
This is how we do IT

Advice from a Webroot’s Green Guy

Don’t hide your personality
Add to the conversation
Don’t kill th...
Top notch marketing solutions
Great ways to connect & engage

Market Research
Reports, SpicePanels
Top notch marketing solutions
Great ways to connect & engage

Targeted Media
Emails, Ads, Etc.
Top notch marketing solutions
Great ways to connect & engage

Event Sponsorships
Top notch marketing solutions
Great ways to connect & engage

Social
Product pages
Vendor pages
Top notch marketing solutions
Great ways to connect & engage

Content
Marketing

Live Streams
Tech Marketing Group

Talk shop with other fearless marketers
Recording = Yep! We’ll send it to
you next week!

Continue the convo = Join us in
the Tech Marketer Group!
On Your Mark!
Getting ready and set to spice IT
up in Spiceworks!
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On Your Mark! Getting ready and set to spice IT up in Spiceworks.

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Curious about what Spiceworks is all about? Are you a new marketer in the Spiceworks Community and wondering where to start? Then lace up your spicy sneakers, and join us for a quick (and we mean quick!) jog through our community of 5 million IT buyers. You’ll learn how to get started – and ways to cross your marketing finish line in record time.

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On Your Mark! Getting ready and set to spice IT up in Spiceworks.

  1. 1. On Your Mark! Getting ready and set to spice IT up in Spiceworks!
  2. 2. Today’s marketing main man, Todd Darroca!
  3. 3. A Community with soul.
  4. 4. Spiceworks: Where IT Goes to Work Bringing IT pros and IT marketers together Manage their IT Over 2.8M IT Pros IT IT IT IT Network with peers & vendors Solve IT problems Review/Rate products & services Market/Promote Engage in conversations Research the target market Create content/Generate demand Over 2,700 Companies
  5. 5. IT Decision Makers Drive Spiceworks Growth Marketers connecting with 2.8 Million IT Pros while they work Over 40,000 added every month. IT Daily Growth 3,250,000 3,000,000 2,750,000 Nov 2,500,000 §  §  §  §  2,000 new users 1,250 new companies 16,000 printers added 92,000 computers added 2,250,000 Network Scale 2,000,000 1,750,000 §  §  §  §  1,500,000 1,250,000 1,000,000 750,000 500,000 Monthly Metrics 250,000 0 * 2013 Estimated 172 million devices 95 million employees 1.7 million companies $522 billion in IT budget 2006 2007 2008 2009 2010 2011 2012 2013* §  4.5M Monthly Unique Visitors §  67M Page Views §  Over 400M User Minutes #SpicySmarts
  6. 6. Leading Tech Brands Use Spiceworks The best way to reach dedicated IT Pros #SpicySmarts
  7. 7. First things first Show off your stuff! #SpicySmarts
  8. 8. Spice Alert! Be in the know all the time
  9. 9. Spice Alert! Be in the know all the time #SpicySmarts
  10. 10. Spice Alert! Be in the know all the time #SpicySmarts
  11. 11. Spice Alert! Be in the know all the time #SpicySmarts
  12. 12. This is how we do IT Advice from a Webroot’s Green Guy Don’t hide your personality Add to the conversation Don’t kill the mood Invest personally to the groups Have fun! Green Guy Richard M. #SpicySmarts
  13. 13. Top notch marketing solutions Great ways to connect & engage Market Research Reports, SpicePanels
  14. 14. Top notch marketing solutions Great ways to connect & engage Targeted Media Emails, Ads, Etc.
  15. 15. Top notch marketing solutions Great ways to connect & engage Event Sponsorships
  16. 16. Top notch marketing solutions Great ways to connect & engage Social Product pages Vendor pages
  17. 17. Top notch marketing solutions Great ways to connect & engage Content Marketing Live Streams
  18. 18. Tech Marketing Group Talk shop with other fearless marketers
  19. 19. Recording = Yep! We’ll send it to you next week! Continue the convo = Join us in the Tech Marketer Group!
  20. 20. On Your Mark! Getting ready and set to spice IT up in Spiceworks!
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