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About Udemy for Business
Udemy for Business is the next-generation online learning platform that
empowers you to solve the biggest challenge facing growth companies today:
the skills gap. Built for companies striving to stay at the forefront of innovation,
Udemy for Business is specifically designed to help shrink the skills gap currently
affecting many modern businesses. The Udemy for Business solution curates
the latest, top-of-class course material taught by the world’s leading experts. In
addition to its advanced course library, Udemy for Business also provides teams
with easy-to-use tools to create their own proprietary content. Global brands like
Optimizely, Oracle, Pepsi, and Pitney Bowes rely on Udemy for Business to train
their workforce and excel in the skills-driven economy.
www.udemy.com/business 1.888.278.8566© 2014 Udemy. All rights reserved.
Century 21 Improves Agent Quality, Growth, and
Productivity in a People-first Business
In need of a scalable solution that would make their training suite, C21 University, accessible to agents
across their offices, Century 21 turned to Udemy for Business for learning at a global level.
Founded in 1971,
Century 21 is the largest
global network in the
residential real esate
industry comprised of
approximately 6,900
independently owned
and operated franchised
broker offices in 78
countries and territories
worldwide.
The Challenge
Century 21 considers real estate to be
a people-first business, but technology
has changed how agents, brokers
and managers must operate to stay
competitive. Century 21 University
was built to provide brokers and
affiliates access to resources they need
to stay competitive and ensure their
progressive professional growth.
The company needed a partner to
expand the content and accessibility of
its C21 courses to help improve agent
quality, growth and productivity so that
consumers who choose C21 receive
exceptional service.
The Solution
Century 21 selected the Udemy for
Business platform to launch two new
proprietary courses to educate its
brokers, managers and agents. Udemy
was the only platform that allowed
Century 21 to create its own content
to integrate into its current learning
program.
The first course was built for brokers
and managers, training affiliates in a
systematic approach to attract talent
and retain independent contractor
agents. Using Udemy’s platform,
Century 21 brokers and managers
engage in a 9-week blended self-paced
and coached program, where they are
immersed in the extended Century
21 community and learn how to work
together in a convenient self-study
environment. But unlike traditional
platforms, they aren’t trained alone;
Udemy for Business enables coaches
to be there as “curators” to guide them
on their journey.
The second course, a multi-session
4-week program, focuses on new agent
education. Udemy for Business allows
Century 21 to offer its new CREATE21
business results-oriented training
program on demand, enabling new
agents to ramp up at their own pace.
Agents learn how to generate leads,
close transactions and share best
practices with others in the program,
and expert instructors can monitor
students’ progress and answer
questions online.
“Udemy for Business helps enable C21
University to move from traditional
just-in-case learning to just-in-time
learning,” said David Birnbaum, Chief
Learning Officer at Century 21.
Think it’s time your team tried Udemy
for Business? Request a demo today
at: www.udemy.com/business.

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Century 21 Case Study

  • 1. About Udemy for Business Udemy for Business is the next-generation online learning platform that empowers you to solve the biggest challenge facing growth companies today: the skills gap. Built for companies striving to stay at the forefront of innovation, Udemy for Business is specifically designed to help shrink the skills gap currently affecting many modern businesses. The Udemy for Business solution curates the latest, top-of-class course material taught by the world’s leading experts. In addition to its advanced course library, Udemy for Business also provides teams with easy-to-use tools to create their own proprietary content. Global brands like Optimizely, Oracle, Pepsi, and Pitney Bowes rely on Udemy for Business to train their workforce and excel in the skills-driven economy. www.udemy.com/business 1.888.278.8566© 2014 Udemy. All rights reserved. Century 21 Improves Agent Quality, Growth, and Productivity in a People-first Business In need of a scalable solution that would make their training suite, C21 University, accessible to agents across their offices, Century 21 turned to Udemy for Business for learning at a global level. Founded in 1971, Century 21 is the largest global network in the residential real esate industry comprised of approximately 6,900 independently owned and operated franchised broker offices in 78 countries and territories worldwide. The Challenge Century 21 considers real estate to be a people-first business, but technology has changed how agents, brokers and managers must operate to stay competitive. Century 21 University was built to provide brokers and affiliates access to resources they need to stay competitive and ensure their progressive professional growth. The company needed a partner to expand the content and accessibility of its C21 courses to help improve agent quality, growth and productivity so that consumers who choose C21 receive exceptional service. The Solution Century 21 selected the Udemy for Business platform to launch two new proprietary courses to educate its brokers, managers and agents. Udemy was the only platform that allowed Century 21 to create its own content to integrate into its current learning program. The first course was built for brokers and managers, training affiliates in a systematic approach to attract talent and retain independent contractor agents. Using Udemy’s platform, Century 21 brokers and managers engage in a 9-week blended self-paced and coached program, where they are immersed in the extended Century 21 community and learn how to work together in a convenient self-study environment. But unlike traditional platforms, they aren’t trained alone; Udemy for Business enables coaches to be there as “curators” to guide them on their journey. The second course, a multi-session 4-week program, focuses on new agent education. Udemy for Business allows Century 21 to offer its new CREATE21 business results-oriented training program on demand, enabling new agents to ramp up at their own pace. Agents learn how to generate leads, close transactions and share best practices with others in the program, and expert instructors can monitor students’ progress and answer questions online. “Udemy for Business helps enable C21 University to move from traditional just-in-case learning to just-in-time learning,” said David Birnbaum, Chief Learning Officer at Century 21. Think it’s time your team tried Udemy for Business? Request a demo today at: www.udemy.com/business.