The Age of Engagement: The Rise of Local Search
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The Age of Engagement: The Rise of Local Search - Presentation Transcript
- The Age of Engagement part 1: the rise of local search Bruce Akhurst CEO, Sensis Pty Ltd
- We live in difficult times Source: Consumer confidence – Sensis Consumer Report, March 2009. Business confidence – Sensis Business Index, February 2009
- “ Cinema is an invention without a future” Louis Lumiere
- “ Computers in the future may weigh no more than 1.5 tons” Popular Science Magazine, 1949
- The Age of Engagement
- Local search is growing Source: Roy Morgan Single Source Australia. Online local search defined as Yellow Pages® Online, Whereis.com.au, Google Maps, MyLocal, TrueLocal
- Yellow Pages ® multi-channel network
- Mobile phone = revolution
- Sat nav image
- Mobile payments image
- the future
- Check out www.speakingsensis.com.au to view parts one and two of The Age of Engagement.
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