Nils Decker CMO SpamExperts B.V.
What SpamExperts isn’t
<ul><li>Email security provider </li></ul><ul><ul><li>From Amsterdam </li></ul></ul><ul><ul><li>Focus on Webhosts  </li></...
References
Why email security? <ul><li>Customers expect it </li></ul><ul><li>Improved security </li></ul><ul><li>Resources efficiency...
Your options - Appliances <ul><li>CONs </li></ul><ul><ul><li>High cost </li></ul></ul><ul><ul><li>Does not scale </li></ul...
Your options – Open Source <ul><li>CONs </li></ul><ul><ul><li>Low filtering accuracy </li></ul></ul><ul><ul><li>Time consu...
Your options – Cloud-based <ul><li>CONs </li></ul><ul><ul><li>“ New” technology </li></ul></ul><ul><ul><li>Slow adoption <...
<ul><li>You own appliance! </li></ul><ul><li>Clustered, redundant, synchronized solution </li></ul><ul><li>You manage the ...
Hosted Cloud <ul><li>High availability cloud </li></ul><ul><li>Additional email infrastructure redundancy </li></ul><ul><l...
The Setup - Incoming
The Setup - Outgoing
The Setup – Archiving
Filtering process <ul><li>I – SMTP & Reputation analysis </li></ul><ul><li>Rate limiting; BATV; IP-analysis; SMTP verifica...
Where are you headed? <ul><li>Short term versus long term </li></ul><ul><ul><li>Where is competition heading? </li></ul></...
How to be competitive <ul><li>1. The webhosting / internet industry is evolving (and fast) </li></ul><ul><li>2. Focus on s...
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Presentation Nils Decker of SpamExperts @ WHD.local Cologne 2011

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  • CONs High cost for Hardware, Expensive maintenance/ service contract
  • Presentation Nils Decker of SpamExperts @ WHD.local Cologne 2011

    1. 1. Nils Decker CMO SpamExperts B.V.
    2. 2. What SpamExperts isn’t
    3. 3. <ul><li>Email security provider </li></ul><ul><ul><li>From Amsterdam </li></ul></ul><ul><ul><li>Focus on Webhosts </li></ul></ul><ul><ul><li>More than 1.4 million protected domains </li></ul></ul><ul><ul><li>More than 50 million protected inboxes </li></ul></ul><ul><ul><li>Customers in more than 100 countries </li></ul></ul><ul><ul><li>Internationally operating, staff in 5 countries </li></ul></ul><ul><li>Enterprise-level filtering systems created for hosting environments </li></ul><ul><li>Incoming | Outgoing | Archiving – in the cloud or on premise </li></ul>What SpamExperts are!
    4. 4. References
    5. 5. Why email security? <ul><li>Customers expect it </li></ul><ul><li>Improved security </li></ul><ul><li>Resources efficiency </li></ul><ul><li>Simplification of business processes </li></ul><ul><li>Less spam </li></ul><ul><li>Higher network reputation </li></ul><ul><li>Legal requirements </li></ul><ul><li> Reduced churn, cost savings (hardware & time), new source of income </li></ul>
    6. 6. Your options - Appliances <ul><li>CONs </li></ul><ul><ul><li>High cost </li></ul></ul><ul><ul><li>Does not scale </li></ul></ul><ul><ul><li>Does not integrate </li></ul></ul><ul><ul><li>Not clusterable </li></ul></ul><ul><ul><li>Blackbox solution </li></ul></ul><ul><ul><li>Single point of failure </li></ul></ul><ul><ul><li>Outdated hardware </li></ul></ul><ul><ul><li>No API </li></ul></ul><ul><li>PROs </li></ul><ul><ul><li>Plug-and-play </li></ul></ul>
    7. 7. Your options – Open Source <ul><li>CONs </li></ul><ul><ul><li>Low filtering accuracy </li></ul></ul><ul><ul><li>Time consuming to keep up to date </li></ul></ul><ul><ul><li>Resource intensive </li></ul></ul><ul><ul><li>No GUI </li></ul></ul><ul><ul><li>Not clustered </li></ul></ul><ul><ul><li>Only plugin </li></ul></ul><ul><li>PROs </li></ul><ul><ul><li>No (monetary) cost </li></ul></ul><ul><ul><li>Open source/ customizable framework </li></ul></ul>
    8. 8. Your options – Cloud-based <ul><li>CONs </li></ul><ul><ul><li>“ New” technology </li></ul></ul><ul><ul><li>Slow adoption </li></ul></ul><ul><li>PROs </li></ul><ul><ul><li>All PROs of appliance </li></ul></ul><ul><ul><li>Fairest pricing model </li></ul></ul><ul><ul><li>Scalable </li></ul></ul><ul><ul><li>Integrates* </li></ul></ul><ul><ul><li>Clustered </li></ul></ul><ul><ul><li>Allows for root access* </li></ul></ul><ul><ul><li>*depending on supplier </li></ul></ul>
    9. 9. <ul><li>You own appliance! </li></ul><ul><li>Clustered, redundant, synchronized solution </li></ul><ul><li>You manage the hardware </li></ul><ul><li>SpamExperts manages the software </li></ul><ul><li>Domain based pricing </li></ul><ul><li>Features </li></ul><ul><li>Fully scalable </li></ul><ul><li>4-tier GUI / web-interface </li></ul><ul><li>Central API control </li></ul><ul><li>Incoming | Outgoing | Archiving </li></ul><ul><li>Private label options </li></ul><ul><li>Control panel integration & automation </li></ul>Local Cloud
    10. 10. Hosted Cloud <ul><li>High availability cloud </li></ul><ul><li>Additional email infrastructure redundancy </li></ul><ul><li>No hardware management required </li></ul><ul><li>Guaranteed email continuity </li></ul><ul><li>Domain based pricing </li></ul><ul><li>Features </li></ul><ul><li>3-Tier GUI / web-interface </li></ul><ul><li>Reseller management </li></ul><ul><li>Incoming | Outgoing | Archiving </li></ul><ul><li>Private label options </li></ul><ul><li>Control panel integration & automation </li></ul>
    11. 11. The Setup - Incoming
    12. 12. The Setup - Outgoing
    13. 13. The Setup – Archiving
    14. 14. Filtering process <ul><li>I – SMTP & Reputation analysis </li></ul><ul><li>Rate limiting; BATV; IP-analysis; SMTP verification; Sender validity; SPF; Sender verification; Flooding & DDos protection; Dictionary/harvesting attack detection; Botnet alarm; Blacklisting; Whitelisting </li></ul><ul><li>II – Content analysis </li></ul><ul><li>Anti-virus; Fingerprint/hash detection; Size limits; OCR scanning; Statistical; Image conversion; PDF & Office conversion; Anti-spyware & phishing </li></ul><ul><li>III – Combined spam score </li></ul><ul><li>- Reject </li></ul><ul><li>- Accept </li></ul><ul><li>- Tag </li></ul>
    15. 15. Where are you headed? <ul><li>Short term versus long term </li></ul><ul><ul><li>Where is competition heading? </li></ul></ul><ul><ul><li>What are my strengths/weaknesses? </li></ul></ul><ul><ul><li>What can I easily get externally? </li></ul></ul><ul><ul><li>What can I do best myself? </li></ul></ul><ul><li>Who am I going to buy from? </li></ul><ul><ul><li>Check with other hosts </li></ul></ul><ul><ul><li>General suppliers versus specialized suppliers </li></ul></ul><ul><li>Scaling, scaling and still more scaling!!! </li></ul>
    16. 16. How to be competitive <ul><li>1. The webhosting / internet industry is evolving (and fast) </li></ul><ul><li>2. Focus on strengths: </li></ul><ul><ul><li>Core service/ infrastructure outsourcing decreases competitiveness </li></ul></ul><ul><li>3. Outsource weaknesses: </li></ul><ul><ul><li>You have to offer everything </li></ul></ul><ul><ul><li>Separate your core focus from outsourced value added services </li></ul></ul><ul><li>4. Differentiate: SpamExperts is excited to help you improve your email security! </li></ul>
    17. 17. Contact details

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