Placid Way Overview Presentation 2012
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Placid Way Overview Presentation 2012

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Treatments, Surgeries, Investigations, Medical, Tourism

Treatments, Surgeries, Investigations, Medical, Tourism

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Placid Way Overview Presentation 2012 Placid Way Overview Presentation 2012 Presentation Transcript

  • Consumer Centric Medical Tourism Portal Share | Interact | Connect | Engage Medical Consumers PlacidWay Global Solutions Consumer Centric Global Medical Tourism Wellness Programs • Surgical Procedures • Elective Procedures • Alternative Medicine • Guided Medical Tourism © 2012 PlacidWay, LLC • +1-303-317-3607 • info@placidway.com • www.placidway.com© 2012 PlacidWay, LLC Share | Interact | Connect | Engage Medical Consumers
  • Presentation Overview PlacidWay Global Solutions Healthcare Solutions PlacidWay Targeted Advantage Marketing Consumer Centric Global Medical Tourism© 2012 PlacidWay, LLC Share | Interact | Connect | Engage Medical Consumers
  • Global Medical Travel Global Healthcare Solutions Consumer Centric Global Medical Tourism© 2012 PlacidWay, LLC Share | Interact | Connect | Engage Medical Consumers
  • Healthcare Consumer Buying Behavior Post Purchase Evaluation Problem Recognition Value in consumption or use Perceive a Need Purchase Information Search Experience Seeking Value Purchase Decision Alternatives Evaluation Buying Value Assessing Value The healthcare marketplace is changing – to succeed we must adapt Consumer Centric Global Medical Tourism© 2012 PlacidWay, LLC Share | Interact | Connect | Engage Medical Consumers
  • Findability… Sellability… Profitability… Do they recognize How good are your Who are your your brand? treatment results? customers? Do you customize How’s your total What is important your services for customer to them? them? experience? How you would What is your unique Will they recommend find them? value proposition? their friends to your service? Consumer Centric Global Medical Tourism© 2012 PlacidWay, LLC Share | Interact | Connect | Engage Medical Consumers
  • Business Opportunity Build Sustainable Consumer Focused Integrated Health & Tourism Program • Differentiate your Medical Tourism program in this highly competitive market • Create long term sustainable medical tourism business model • Attract consumers seeking medical, health, and wellness services combined with tourism opportunity • Increase market share in the medical tourism market • Build experiential consumer centric portal for medical tourism program integrating all aspects of its ecosystem including health, tourism, and destination specific information. Consumer Centric Global Medical Tourism© 2012 PlacidWay, LLC Share | Interact | Connect | Engage Medical Consumers
  • PlacidWay Solutions Consumer Centric Global Medical Tourism© 2012 PlacidWay, LLC Share | Interact | Connect | Engage Medical Consumers
  • PlacidWay Solutions Overview Consumer-Centric Web Portal Platform for research, planning, and making medical travel decisions Targeted On-line Marketing Geo-targeting, condition/treatment based, and demographics based Consumer Centric Global Medical Tourism© 2012 PlacidWay, LLC Share | Interact | Connect | Engage Medical Consumers
  • PlacidWay Solutions Overview Infrastructure Focused Integrate people, processes, and systems System Process People Learning Focused Industry best practices based on a global experience Consumer Centric Global Medical Tourism© 2012 PlacidWay, LLC Share | Interact | Connect | Engage Medical Consumers
  • Sustainable System Components Consumer-centric Medical Tourism Website Content Management System On-line Marketing Management Systems Customer Relationship Management (CRM) Consumer Centric Global Medical Tourism© 2012 PlacidWay, LLC Share | Interact | Connect | Engage Medical Consumers
  • Consumer Centric Global Medical Tourism Portal • Integrating Medical and Tourism opportunities worldwide • A consumer centric portal delivering everything consumer needs to research, plan and make decisions for medical travel • Provide direct access to broadest selection of medical travel products and services worldwide. • Serving many different consumer segments – from people looking for cosmetic procedures or wellness programs to individuals looking for life saving cancer therapy. • Branded website featuring medical centers, health and tourism options, destination guides, and many other in- destination services from a broad selection of partners. • Creating an unbiased trusted educational resource for consumers - an ideal place for targeted consumers to explore their options • Fully integrated entire supply chain of medical tourism program - end-to-end patient acquisition solution Offering informed choices to medical travelers Consumer Centric Global Medical Tourism© 2012 PlacidWay, LLC Share | Interact | Connect | Engage Medical Consumers
  • Comprehensive Medical Tourism Resources • Promotion of Medical, Health and Wellness Centers • Top Medical Centers • Renowned Healthcare Specialists • Best Wellness Programs & Rejuvenating Medical Spas • Holistic, Alternative & Complementary Medicine • Key Health & Tourism Services Supporting Medical Tourism • Transportation • Pharmacies • Hotels • Tour Operators • Restaurants • Key Tourist Destinations Consumer Centric Global Medical Tourism© 2012 PlacidWay, LLC Share | Interact | Connect | Engage Medical Consumers
  • Comprehensive Knowledge Based Solutions • Medical Centers • All-inclusive Packages • Competitive Pricing • Educational Treatment Details • Comprehensive Articles • Touristic Destinations • Videos • Engaging Blogs • Patient Testimonials & Reviews • Industry News Consumer Centric Global Medical Tourism© 2012 PlacidWay, LLC Share | Interact | Connect | Engage Medical Consumers
  • Comprehensive Treatments Consumer Centric Global Medical Tourism© 2012 PlacidWay, LLC Share | Interact | Connect | Engage Medical Consumers
  • Worldwide Locations Consumer Centric Global Medical Tourism© 2012 PlacidWay, LLC Share | Interact | Connect | Engage Medical Consumers
  • PlacidWay Targeted Marketing Program Consumer Centric Global Medical Tourism© 2012 PlacidWay, LLC Share | Interact | Connect | Engage Medical Consumers
  • Targeted Market Segmentation Conditions Demographics Geographical Targeted Patient Consumer Centric Global Medical Tourism© 2012 PlacidWay, LLC Share | Interact | Connect | Engage Medical Consumers
  • Multi-touch | Multi-mode Marketing Off Page Content Optimization – Management & Blogs & Forums Optimization Social Media Viral Marketing Marketing Stories/PR Paid Video Marketing Advertisement Campaign Consumer Centric Global Medical Tourism© 2012 PlacidWay, LLC Share | Interact | Connect | Engage Medical Consumers
  • Social Media Marketing • Video Marketing • RSS Submissions • Social Media Promotion • Classified Ads • Directory Submissions • Social Bookmarking • Article Submissions • Blog / Forum Marketing • Press Release Submissions • Search Engine Submissions Consumer Centric Global Medical Tourism© 2012 PlacidWay, LLC Share | Interact | Connect | Engage Medical Consumers
  • PlacidWay Your Connection to Medical Tourism Consumer Centric Global Medical Tourism© 2012 PlacidWay, LLC Share | Interact | Connect | Engage Medical Consumers
  • PlacidWay – Worldwide Medical Tourism Connection Premier Medical Tourism Portal Medical Tourism Blog Site Targeted Regional SolutionMedical Tourism Industry Best Practices Consumer Centric Global Medical Tourism© 2012 PlacidWay, LLC Share | Interact | Connect | Engage Medical Consumers
  • PlacidWay Advantage Top Market Global Providers Reach Market • Top Medical Centers in the World • Reaching one million visitors • Global Presence: 25 countries • Renowned Healthcare through websites • Healthcare Providers: Over 135 Specialists • Over 25 Million Monthly Ad providers worldwide • Best Wellness Programs Impressions • Patient Reach: • Rejuvenating Global Medical • Over 3,000,000 Annual Page • Americas – 40% Spas Views • Europe – 20% • Full-Service Guided Medical • Over 3.9 Million Monthly Hits • Middle East – 15% Tours • Over 108,000 online page combinations • Asia & Far East: 15% • Holistic, Alternative & • Africa – 10% Complementary • Over 15,000 Keywords for Optimization Consumer Centric Global Medical Tourism© 2012 PlacidWay, LLC Share | Interact | Connect | Engage Medical Consumers
  • Global Presence Consumer Centric Global Medical Tourism© 2012 PlacidWay, LLC Share | Interact | Connect | Engage Medical Consumers
  • PlacidWay – Partial Customer List Consumer Centric Global Medical Tourism© 2012 PlacidWay, LLC Share | Interact | Connect | Engage Medical Consumers
  • PlacidWay +1.303.317.3607 | info@placidway.com PlacidWay.com | PlacidBlog.com | PlacidSolutions.com | PlacidSonora.comWellness Programs • Surgical ProceduresCentric Procedures • Alternative Medicine • Guided Medical Tourism Consumer • Elective Global Medical Tourism © 2010 PlacidWay, LLC | • +1-303-317-3607 • Engage Medical Consumers Share Interact | Connect | info@placidway.com • www.placidway.com© 2012 PlacidWay, LLC