Definition • “The reception and entertainment of guests, visitors, or strangers with liberality and good will”. • Oxford English Dictionary
Past• In1650 Mr. Pascal opened cafe in Paris and coffee house in London.• Termand house was 1st class hotel made in Boston 1829• 1960 many individuals owners merge themselves with large chain such as Sheraton, Hilton, Hyatt, holiday inn for franchising by paying a fee• History of hotels established in india in 18.19 & 20 cemtury
Present Scenario Hotel Industry in India have supply of 110,000 rooms India ranks 18th in business travel Visiting foreigners has reached a record 3.92 million Hotel Industry in India is set to grow at 15% a year.
Hospitality Sector India – At a GlanceGrowth Rate 8.8%Annual Rise in Room Rates 25%Industry Turn Over FY 2009-10: US$ 137.36 (INR 47,889.03 crore)Expected Export earnings Till US$ 51.4 billion2019Direct & Indirect Employment Generated 218,200 jobs in 2011GDP Contribution 6.23%Employment opportunity 8.78%
Key PlayersCompany Type of properties BrandsIndian Hotels Luxury, mid-segment and Taj, Gateway, Vivanta and budget GingerITC Welcomgroup Luxury, budget and ITC Hotel—Luxury heritage hotels Collection, WelcomHotel—Sheraton, Fortune and WelcomHeritageEIH Business hotels, leisure Oberoi and Trident hotels and cruisesCarlson Luxury, business hotels, Radisson Hotels and economy and cruises Resorts, Park Plaza, Country Inns & Suites, Park InnInterContinental Luxury, mid-segment and InterContinental, Crowne business hotels Plaza, Holiday Inn, Holiday Inn Express, Hotel
Market Share captured by Indianhospitality sector Market Share • Taj hotels-25% • Oberio hotels -17% Taj Hotel • Itc welcome group- Oberoi Hotel 1.1% ITC welcum • Hotel leela-0.6% Group • Others-0.5% Hotel Leela Others
Hotel industry in India80000 Foreign arrivals into India: 5 million appx. Vs. 35 million in70000 China60000 • The two nations were on par 250000 decades ago at 750,000 arrivals40000 Today, Beijing alone has as many hotel rooms as the whole of India30000 India’s luxury rooms availability20000 lower than even smaller East10000 Asian countries 0 HongKong Bangkok Singapore Malaysia India
Future & Potential Growth• Internationaltourist inflow in India by 2020 would be 10 m• Tourist influx to grow at a CAGR of 6.5% for the next14 yrs• share of world tourism: 1.5% by 2010• Untapped domestic tourist potential• Medical Tourism• Rural Tourism• Wildlife Tourism
Facts and figuresTourism is presently the most important civil industry in theworld. The hospitality industry is second only to the global oilindustry in terms of turnover, and is, by far, the largest employeraround the world.Ten percent of the worlds work force is in the tourismindustry, and 10 percent of the worlds GNP comes from tourism.In calendar ’05, the country received 3.9m foreign tourists, ajump of 14% over ’04. In ’05, the country earned $6.9bn frominbound foreign tourists, which is more than twice the $3.1bnearned in ’02.The World Tourism Organisation has predicted that India willreceive 25 million tourists by 2015.
SWOT ANALSYSSTRENGTHS WEAKNESS Faster GDP growth lack of connectivity. Industrialization. Lake of publicity. Natural heritage Hectic rules India as a global player Influence of politicians Marketing gap.
SWOT ANALYSISOPPORTUNITIES THREATS Health tourism. Poor domestic tourism infra structure Strong in cultural and nature aspects. Political conditions Commercialization of Terrorism sports and games. Increase in pollution FDI policy. Entry of new competitors Mismatch of supply and demand.