Why Choose Sonata Services As Your Outsourcing Vendor

Outsourcing vendor with unique GOU model Why Choose Sonata Services

Topics
Why outsourcing
Why outsourcing to China
Why choose Sonata Services
Success Stories

Cost-advantage
Gain access to high-quality services at a cost-effective price, save up to 60%.
Lower costs due to economies of scale
Turn fixed costs into variable costs
Lower ongoing investment required in internal infrastructure
Fast expansion of your business
See increase in your profits, productivity, level of quality, business value, business performance and much more.
Gain market access and business opportunities through the supplier ’ s network
Get access to specialized services
Get expert and skilled services that you are lack of
Why Outsourcing - 1

Focus on your core business
By outsourcing all your non-core functions, your employees can be put to better use and you will be able to see a huge growth in your core business.
Faster setup of the function or service, and faster delivery
Your outsourcing partner will be able to provide faster deliverables and you in turn will be able to make quick deliveries to your customer. Faster deliveries can also help you save on time.
Others
Greater flexility and ability to define the requisite service more readily
Improve risk management
Acquire innovative ideas
Gain market access and business opportunities through the supplier ’ s network
Why Outsourcing - 2

Huge talent pool while low salary package
Over 6 millions of graduates per year
On average 30% less salary compared with India
Time-zone advantage – 24x7
Your night will be China ’ s day. With this advantage, your outsourcing partner can complete critical work and send it to you the next day. Thus, your work is continued by your outsourcing partner even after your employees go home. This enables the work to be completed much faster and gives your business a competitive advantage.
Why outsourcing to China

Emerging Market
Huge domestic market for foreign products and services
abundant supply of talents
Low hiring and training costs
drastically reduces attrition
Superior Infra-structure
Communication
Travel, hotel accommodation etc.
Around the Clock Services
Overlap of four working hours vs. one hour
Reduced travel time
11-hour flight to SFO vs. 26-hour flight
China vs. India
India ’ s problems:
Salary
Attrition rate
Degree of satisfaction
Shanghai ’ s benefits
Best talent tool
Excellent Infrastructure
Government push

Sonata Services -Brief Introduction
Global service provider – GOU modal
Two lines of business
Software as a Service (SaaS)
Software development
IT support and monitoring
Quality assurance
Sales and Marketing
Sales offices in China, Singapore and Korea

Why Choose Sonata Services - Summary
Great location – Shanghai, China
Unique business modal - GOU
Steady growth for six years
Outstanding leaders
Excellent financial management & business credit
Top quality talent pool
Effective recruitment and retention strategy

Unique business modal - GOU
Service offering
Hassel-free initial setup
Virtual branch like your own
Offshore methodologies
RAPID Ramp Up Methodology
SUITE Delivery Methodology
Insourcing, not outsourcing

Steady growth for six years

Outstanding Leaders - Mark
Mark Wang – founder & President
30+ years of experience in the IT industry
1972 - Graduated from Massachusetts Institute of Technology
1988-1992 Managing Director of Oracle (Asia) Corp.
1992-1994 VP & GM of Informix (Asia) Corp
1994-1995 Vice President of DEC (Asia)
1998-2000 VP & GM of Candle (Asia) Corp.
2000 – 2003 Senior VP & GM of Sybase (Asia & Pacific)

Outstanding Leaders - Danny
Danny Fung – Chief Operating Officer
1989 - formed Oracle (China) as GM
1997 – founder & GM of Platinum (China)
2000 – GM of Sybase (China)
1998 - “Most Top 50 Influenced Individual in Zhong Guan Cun High Tech Park”
2000 – “100 Most Crucial people in China's IT field”
2001 – “Top 10 leading people in China software companies”

Excellent Financial Management
Experienced CFO – Jimmy Chui
1991-1997 Finance Manager of Oracle (China)
2001-2006 Finance Controller of Sybase (China)
Great business credit
Rigorous internal financial control
Perfect external business record

Top Quality Talent Pool
Directors and Managers
70% managers have over-sea working experience
Above-average Education level
100% employees with college education
90% employees with B.A degree or higher
20% employees with M.S. degree or higher

Efficient Recruitment & Retention Strategy
Recruitment strategy
Effective screening process
Access to large talent pool
Retention strategy
Employee loyalty building
Competitive salary package
Clear career path – vertical & horizontal
Training – internal & external

Success Stories - DemandTec
Partnership since Oct 2004
DemandTec provides pricing optimization solution to retailers and manufacturers (e.g. Wal-Mart, Safeway, Bestbuy, Tyson, Pepsi, etc.)
Team ramped up in 4 short months (15 engineers)

Success Stories - DemandTec
Currently 79 people covering full R&D cycle; a complete mirror image of US engineering team
Capacity: development 40%, operation and support 50%, QA 80%
Quality: fewer bugs than US counterparts
Fully integrated into US engineering team

Success Stories - DemandTec Dan Fishback President & CEO DemandTec Inc The level of service provided by Sonata Services has far exceeded my expectations. The professionalism and accuracy with which this company conducts itself never ceases to impress me. If you are considering a service provider for your offshore operating unit, I cannot recommend Sonata Services highly enough.

Partnership since May 2006 before IronPort was acquired by Cisco
Initial objectives
Building up support operations for APAC customers
Improving product performance for double-bytes customers
Taking support coverage for US swing shift
Success Stories - IronPort

Achievement
Quick and quality ramp-up
Function as part of IronPort global support operations
Equivalent and even better delivery than on-shore resources
Efficient local training systems
Attrition rate keeps single digit
Success Stories - IronPort

Success Stories - IronPort Scott Weiss: CEO IronPort The Sonata team is doing a great job for us. Now that we’ve built a strong foundation, we’ll have to work hard to maintain a high level of quality as we grow. I have no doubt that they will be able to come through with flying colors.” Steve Shray: SVP Operations Our investment in Sonata has paid off better than we had hoped. Tell them to keep up the good work, and I wish them continued success.

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Why Choose Sonata Services As Your Outsourcing Vendor

by SonataServices on Dec 17, 2010

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