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Structuring Nothing - World Information Architecture Day London 2016
Structuring nothing
World Information Architecture Day 2016
London
Alastair Somerville
@acuity_design
Sensory design
Touch
Low bandwidth
No skimming
Scottish Parliament
Wayfinding
Negative information
Friction
Physical manifestation
Structuring Nothing - World Information Architecture Day London 2016
Nothing
is bad
Nothing
is good
Architecture of
nothing
Describing nothing
2 forms of nothing
Structuring Nothing - World Information Architecture Day London 2016
Amorphous something
Structuring Nothing - World Information Architecture Day London 2016
Nothing
The problems of nothing
Structuring Nothing - World Information Architecture Day London 2016
The Martian
“We choose to go to the moon
in this decade and do the other
things, not because they are
easy, but because they are
hard…”
John F. Kennedy
Rocket science
Complexity is not the problem
Ambiguity is
Design for simplicity?
Simplicity does not
solve ambiguity
Christmas Day
Setting up Skype
Structuring Nothing - World Information Architecture Day London 2016
Clarity does
Webcam
Information Architecture
can offer clarity
Structuring Nothing - World Information Architecture Day London 2016
The benefits of nothing
Structuring Nothing - World Information Architecture Day London 2016
3 key benefits
Imagination
Decision making
Self control
Ego depletion
Situational impairment
A map
Imperial War Museum
Mapping nothing
Structuring Nothing - World Information Architecture Day London 2016
Nature
Happiness
Structuring Nothing - World Information Architecture Day London 2016
The problem of being an
architect is you think people
need architecture
The metaphor demands
action
Design not to be there
Hone your sense of
focused laziness
Be part of the happiness
Structuring Nothing - World Information Architecture Day London 2016
Thank you
Structuring Nothing - World Information Architecture Day London 2016

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Structuring Nothing - World Information Architecture Day London 2016