Facebook for Online Loyalty
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Facebook for Online Loyalty

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Facebook for online loyalty.

Facebook for online loyalty.
How can you use Facebook to increase loyalty
9o Internet & e-business online innovation Forum

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Facebook for Online Loyalty Presentation Transcript

  • 1. FACEBOOK FOR ONLINE LOYALTY Tasos Veliadis - socialab.gr
  • 2. O AM WH I?
  • 3. I have been working in social media marketing for big brands for 6 years in Europe. ! ! With my team, we’ve created more than 500 campaigns for more than 40 Global and local Brands. ! ! I am now the Business Unit Director at socialab, a prominent Digital Agency in Greece, and in my free time I like to write about social media and digital strategy. ! Tasos Veliadis
  • 4. NO MORE SPAM! LET’S START!
  • 5. MANAGING EXPECTATIONS ! ! I only have 10 minutes. That is not enough time to change the world, but it might be enough to talk about Loyalty through Facebook. ! If you have any questions send me a message to veliadis@socialab.gr or @tasosveliadis!
  • 6. INCREASE LOYALTY= + Existing customers Bla bla bla bla!
  • 7. NE FLI OF Starbucks. Driving loyalty through Free WI-Fi and card benefits !
  • 8. IN E NL O Linkedin’s extremely smart personalization Linkedin is extremely smart in creating personal relevant messages that are worth sharing!!
  • 9. OOK AC E B SE F WE U YALT Y C AN SE LO HOW CREA O IN T
  • 10. 7 WAYS TO INCREASE FANS LOYALTY
  • 11. ST 1 DRIVE DISCUSSION
  • 12. nd 2 REWARD
  • 13. RD 3 GAMIFY
  • 14. TH 4 EXCLUSIVITY
  • 15. TH 5 CURATING CONTENT
  • 16. TH 6 FEATURE MEMBERS
  • 17. TH 7 INVOLVE FANS IN YOUR BUSINESS
  • 18. SEE A LET’S DY! E STU C AS
  • 19. GREAT CLIENT + STRATEGY + FACEBOOK = WOMM + LOYALTY
  • 20. SHARING EXPERIENCE ACTIVATION
  • 21. THE ULTS RES
  • 22. 132 ants rticip Pa 37% b oo Per 00+ €2,0 ked ag ain tion erva Res
  • 23. STAY CONNECTED WITH TASOS Facebook.com/tasosvel   @tasosveliadis   Suit.gr   veliadis@socialab.gr  
  • 24. THANK YOU! Tasos Veliadis socialab.gr