SV_Sep08

381 views
313 views

Published on

SocialVoter presentation for VenCorps/Mashable Startup Showdown.

Published in: Business, News & Politics
0 Comments
1 Like
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total views
381
On SlideShare
0
From Embeds
0
Number of Embeds
48
Actions
Shares
0
Downloads
2
Comments
0
Likes
1
Embeds 0
No embeds

No notes for slide

SV_Sep08

  1. 2. SocialVoter <ul><ul><li>Project of passion </li></ul></ul><ul><li>  </li></ul><ul><ul><li>Delaware series, LLC - April 2008 </li></ul></ul><ul><li>  </li></ul><ul><ul><li>Operate in Washington, DC and WNY </li></ul></ul><ul><li>  </li></ul><ul><ul><li>JV - Noobis and The Keelen Group </li></ul></ul><ul><li>  </li></ul><ul><ul><li>Generate excitement from 2008 campaign </li></ul></ul>
  2. 3. Problem <ul><li>Few centralized sites for information on social and political issues, which include forums for action. </li></ul><ul><ul><li>Big Media (ABC, CNN, NYTimes)‏ </li></ul></ul><ul><li>  </li></ul><ul><ul><li>Blogs (Huffington Post, Daily Kos, Politico)‏ </li></ul></ul><ul><li>  </li></ul><ul><ul><li>Government sites (House.gov, Senate.gov)‏ </li></ul></ul><ul><li>  </li></ul><ul><ul><li>Organizational sites (VoteSmart.org) </li></ul></ul>
  3. 4. Solution <ul><ul><li>Best-in-breed content and service aggregation </li></ul></ul><ul><li>  </li></ul><ul><ul><li>One stop shop for information on social and political issues, dialog and interaction </li></ul></ul><ul><li>  </li></ul><ul><ul><li>Personalized member experiences </li></ul></ul><ul><li>  </li></ul><ul><ul><li>SocialVoter-branded widgets and apps </li></ul></ul>
  4. 5. Business Model <ul><ul><li>Aggregate services that politicos already paying for, both online and offline </li></ul></ul><ul><li>  </li></ul><ul><ul><li>Subscriptions, polls, outreach campaigns, transaction fees, sponsorships, advertising </li></ul></ul><ul><li>  </li></ul><ul><ul><li>Capitalize on the growth of politics online </li></ul></ul><ul><li>  </li></ul><ul><ul><li>Federal, State and Local engagement </li></ul></ul>
  5. 6. Marketing <ul><li>Cross-platform, active media campaign </li></ul><ul><li>  </li></ul><ul><ul><li>Precision targeting in online marketing </li></ul></ul><ul><ul><li>Awareness through web 2.0 sites like Twitter </li></ul></ul><ul><ul><li>Engagement of politicos and their supporters </li></ul></ul><ul><ul><li>Strategic public relations </li></ul></ul>
  6. 7. Competition <ul><ul><li>MySpace, FaceBook are broadly focused </li></ul></ul><ul><li>  </li></ul><ul><ul><li>MyPoliticalWorld, Freedom Speaks cater to specific demographics or features </li></ul></ul><ul><li>  </li></ul><ul><ul><li>HuffingtonPost, RealClearPolitics dedicated to particular view or method of delivery </li></ul></ul><ul><ul><li>House.gov and Senate.gov are limited to hard, factual data with limited interactions </li></ul></ul>
  7. 8. Team <ul><li>Comprised of seasoned political and IT executives: </li></ul><ul><li>  </li></ul><ul><ul><li>Public affairs and government relations </li></ul></ul><ul><li>  </li></ul><ul><ul><li>Political consulting and fund-raising </li></ul></ul><ul><li>  </li></ul><ul><ul><li>Financial leadership w/start-up experience </li></ul></ul><ul><li>  </li></ul><ul><ul><li>Senior management in business operations, IT, training, sales and marketing </li></ul></ul>
  8. 9. State of the Union <ul><ul><li>Full-time resources have invested time/money to development and operations </li></ul></ul><ul><li>  </li></ul><ul><ul><li>Early adopters identified; initial revenues expected in September/October </li></ul></ul><ul><ul><li>Unfunded beta version has been launched; enhancements made weekly </li></ul></ul>
  9. 10. Closing <ul><ul><li>Seeking $1m for development, staffing and marketing requirements </li></ul></ul><ul><li>  </li></ul><ul><ul><li>Generate positive EBITDA by 2010 </li></ul></ul><ul><li>  </li></ul><ul><ul><li>Inquiries:  investors@socialvoter.com </li></ul></ul><ul><li>  </li></ul><ul><li>  </li></ul><ul><li>Thank you for your interest in SocialVoter! </li></ul>

×