Case Study - Prestige Smart Kitchen
Women’s Day Campaign on Facebook
by alivenow - digital marketing agency
For Women’s Day, we
wanted to do something
special for the wonderful
women on Prestige Smart
Kitchen’s Facebook page.
We wanted to give away
award-winning Prestige
products to five special
women.
Not just give away any
products, but Prestige
products that they loved
and they wished to have!
So we launched the
Women’s Day Wishlist
campaign!
Where participants could
pick any 3 Prestige
products from 10 options
and create their Wishlist!
New users must LIKE to take part. Read
instructions and proceed.
Browse through amazing Prestige
products in the app!
“Thumbs up” to add to the wishlist
or “x” to remove. Then click Next.
Tell us why you deserve to win and
then fill out details.
And just like that we got
1,250+ entries in five
days! 5 lucky winners
walked away with
Prestige Products!
In the next few slides see
how we promoted the
contest and also read the
amazing responses!
Sample posts on the PSK page talking
about the contest and promoting the
Wishlist campaign.
We made regular updates on the page
during the 5 day period.
Fans eagerly waiting for the contest. Many
invited their friends as well!
5 days, 5 winners! We announced winners
daily, adding to the excitement!
2,000+ app clicks
1,250+ entries
5 lucky winners
1 great campaign!
Ideated & executed by alivenow for
TTK Prestige Smart K...
For more details regarding this
campaign write to us at
contact@alivenow.in
Visit us at www.alivenow.in to see more
case s...
Social Media Case Study : Prestige Smart Kitchen - Women's Day Campaign On Facebook
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Social Media Case Study : Prestige Smart Kitchen - Women's Day Campaign On Facebook

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For Women’s Day, we wanted to do something special for the wonderful women on Prestige Smart Kitchen’s Facebook page. We wanted to give away award-winning Prestige products to five special women. Not just give away any products, but Prestige products that they loved and they wished to have! So we launched the Women’s Day Wishlist campaign, where participants could pick any 3 Prestige products from 10 options and create their Wishlist

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Transcript of "Social Media Case Study : Prestige Smart Kitchen - Women's Day Campaign On Facebook"

  1. 1. Case Study - Prestige Smart Kitchen Women’s Day Campaign on Facebook by alivenow - digital marketing agency
  2. 2. For Women’s Day, we wanted to do something special for the wonderful women on Prestige Smart Kitchen’s Facebook page.
  3. 3. We wanted to give away award-winning Prestige products to five special women.
  4. 4. Not just give away any products, but Prestige products that they loved and they wished to have!
  5. 5. So we launched the Women’s Day Wishlist campaign!
  6. 6. Where participants could pick any 3 Prestige products from 10 options and create their Wishlist!
  7. 7. New users must LIKE to take part. Read instructions and proceed.
  8. 8. Browse through amazing Prestige products in the app!
  9. 9. “Thumbs up” to add to the wishlist or “x” to remove. Then click Next.
  10. 10. Tell us why you deserve to win and then fill out details.
  11. 11. And just like that we got 1,250+ entries in five days! 5 lucky winners walked away with Prestige Products!
  12. 12. In the next few slides see how we promoted the contest and also read the amazing responses!
  13. 13. Sample posts on the PSK page talking about the contest and promoting the Wishlist campaign.
  14. 14. We made regular updates on the page during the 5 day period.
  15. 15. Fans eagerly waiting for the contest. Many invited their friends as well!
  16. 16. 5 days, 5 winners! We announced winners daily, adding to the excitement!
  17. 17. 2,000+ app clicks 1,250+ entries 5 lucky winners 1 great campaign! Ideated & executed by alivenow for TTK Prestige Smart Kitchen!
  18. 18. For more details regarding this campaign write to us at contact@alivenow.in Visit us at www.alivenow.in to see more case studies, and learn more about alivenow! THANK YOU!
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