Mobile Marketing for Small Business

By: Michael Tucker CEO, Social Mobile Buzz

Overview ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Mobile Marketing Facts ,[object Object],[object Object],[object Object],[object Object]

Mobile Marketing Facts (Cont’d) ,[object Object],[object Object],[object Object]

Does this look familiar? ,[object Object],[object Object],[object Object],- Neilson 2010,U.S Teen Mobile Report

What is Mobile Commerce? ,[object Object]

The mCommerce Wave is Coming ,[object Object],[object Object],[object Object],HERE!

What is Mobile Marketing AKA 3 rd Screen Marketing ,[object Object]

Methods of Mobile Marketing ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

The Mobile Industry “Players” ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Why Mobile is So Effective? ,[object Object],[object Object],[object Object]

Why Mobile is So Effective? (cont’d) ,[object Object],[object Object],[object Object],[object Object]

Case Study #1 Volkswagen AG ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Case Study # 2 Burger King ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Case Study #3 Pizza Hut ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

This all sounds great but Where Should I Start…

Claim Your Google Places page & get reviews & Citations (FREE)

Use Location-Based Services ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Integrate mobile into social media (Text messaging, QR codes, MS Tags)

Make Your website is mobile ready

Build a text message subscriber list of clients ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Major Uses for Text Messaging ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Buy mobile display ads to expand nationally & internationally

4 Areas of Mobile Ad Terminology ,[object Object],[object Object],[object Object],[object Object],Cost Conversion Revenue ROI

Measuring Mobile Ad ROI - Avg. CTR for Facebook Ad 0.1% or 1 in 1000 - Avg. CTR for Mobile 0.5 % + or 5 in 1000 Impressions Visitors Click Thru Rate (CTR) Clicks Users Revenue Sales 1000 100 10% 100 10 1 $50

Summary ,[object Object],[object Object],[object Object]

Additional Resources ,[object Object],[object Object],[object Object],[object Object]

Questions Michael Tucker SocialMobileBUZZ.com [email_address]

Mobile Marketing for Small Business

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Mobile Marketing for Small Business