Karen May Dy
Social Media Marketing Specialist,
Internet Marketing Virtual Assistant
Social media are media for social
interaction, using highly accessible and
scalable publishing techniques. Social
media uses web-based technologies to
turn communication into interactive
Building “social authority” is one of the
keys that make a campaign a success.
This means establishing yourself as an
expert in your industry
Giving valuable content to the
community through the various social
This builds your expert status and builds
awareness of your brand
Blog – content is king!
Connect with like-minded individuals, JV
partners, target audience
Create videos and share them with the
Share your content virally on the web for
Advertise on social networks
Put your marketing on autopilot so you
can focus more on other things
Spread your message virally through
various social media sites
Help you find your target audience and
connect with them
Help you build your expert status so
people will get to know you
What is your objective for using social
What would you like to promote online?
Who is your target audience?
Are you willing to dedicate time to have
personal interaction in the social networks?
Follow me on my social
Visit my website: