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Mobile Web
Chi sono?
Alessandro Galetto
Head of Product Development
Una guerra dalle origini antiche




Confidential                                 Page 6
Humanistic
Source: Hutchison Wampoa Limited 2008 Annual Report
Comunicazione


                                                  Store


                                          Piano ...
Due concetti fondamentali
Affordances

An affordance is a quality of
      an object, or an
environment, that allows an
 individual to perform an
  ...
SHE
           Shrink
            Hide
          Embody

John Maeda - The laws of simplicity
Redemption
                  Churn
                           Time to Market


               Budget
        Legacy ARPU
M...
Un nuovo prodotto!
5 Drivers
Tecnologica
    Business
Prodotto/Servizio

     Design
    Culturale
I Business Models
Vendere memberships -Freemium - Premium
Vendere APIs
Vendere servizi a PMI
Vendere i vostri data a terze parti
Revenue sha...
Le difficolta’
Hardware
Real Time
                     OS




Operating System
User Interface/Graphical User Interface
“New kid in town”
     Eagles, Hotel California, 1976
Trends
Fisicizzazione
Social Networks
Location
Near Field Communication
Bring LIFE TO THINGS!
Connect PEOPLE AND THINGS!
Idle Screen
Servizi Push
portati ad un nuovo livello
Application Stores
Augmented Reality
Mashups
Grazie
Photo Credits
Slide 4 - http://www.flickr.com/photos/pietroizzo
Slide 6 - http://www.flickr.com/photos/xmarksmyhands/
Slide ...
Let’s go social!
http://facebook.com/alessandro.galetto

http://twitter.com/baloss

http://www.linkedin.com/in/alessandrog...
Alessandro Galetto - Mobile Web
Alessandro Galetto - Mobile Web
Alessandro Galetto - Mobile Web
Alessandro Galetto - Mobile Web
Alessandro Galetto - Mobile Web
Alessandro Galetto - Mobile Web
Alessandro Galetto - Mobile Web
Alessandro Galetto - Mobile Web
Alessandro Galetto - Mobile Web
Alessandro Galetto - Mobile Web
Alessandro Galetto - Mobile Web
Alessandro Galetto - Mobile Web
Alessandro Galetto - Mobile Web
Alessandro Galetto - Mobile Web
Alessandro Galetto - Mobile Web
Alessandro Galetto - Mobile Web
Alessandro Galetto - Mobile Web
Alessandro Galetto - Mobile Web
Alessandro Galetto - Mobile Web
Alessandro Galetto - Mobile Web
Alessandro Galetto - Mobile Web
Alessandro Galetto - Mobile Web
Alessandro Galetto - Mobile Web
Alessandro Galetto - Mobile Web
Alessandro Galetto - Mobile Web
Alessandro Galetto - Mobile Web
Alessandro Galetto - Mobile Web
Alessandro Galetto - Mobile Web
Alessandro Galetto - Mobile Web
Alessandro Galetto - Mobile Web
Alessandro Galetto - Mobile Web
Alessandro Galetto - Mobile Web
Alessandro Galetto - Mobile Web
Alessandro Galetto - Mobile Web
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Alessandro Galetto - Mobile Web

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Alessandro Galetto di 3 Italia parla di Mobile Web al Social Media Lab

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Transcript of "Alessandro Galetto - Mobile Web"

  1. 1. Mobile Web
  2. 2. Chi sono?
  3. 3. Alessandro Galetto Head of Product Development
  4. 4. Una guerra dalle origini antiche Confidential Page 6
  5. 5. Humanistic
  6. 6. Source: Hutchison Wampoa Limited 2008 Annual Report
  7. 7. Comunicazione Store Piano Tariffario ox Configuration - User M B ing - anua Packag ls r Application Operato s Graph hical User Interface 3r ns d P io t ar ca tie pli 3r a Operati Sistem d s Ap vo Ap ce Pa tive a plic erf rtie Int Na atio s Hardware UI/ r Use GU s n I SIM
  8. 8. Due concetti fondamentali
  9. 9. Affordances An affordance is a quality of an object, or an environment, that allows an individual to perform an action. James J. Gibson, 1977
  10. 10. SHE Shrink Hide Embody John Maeda - The laws of simplicity
  11. 11. Redemption Churn Time to Market Budget Legacy ARPU Mercato Libero Canvass Customer Base FTEs CAC Penetrazione Silenti
  12. 12. Un nuovo prodotto!
  13. 13. 5 Drivers
  14. 14. Tecnologica Business Prodotto/Servizio Design Culturale
  15. 15. I Business Models
  16. 16. Vendere memberships -Freemium - Premium Vendere APIs Vendere servizi a PMI Vendere i vostri data a terze parti Revenue share su transazioni commerciali Vendere advertising Vendere piattaforme abilitanti Vendere la vostra compagnia
  17. 17. Le difficolta’
  18. 18. Hardware
  19. 19. Real Time OS Operating System
  20. 20. User Interface/Graphical User Interface
  21. 21. “New kid in town” Eagles, Hotel California, 1976
  22. 22. Trends
  23. 23. Fisicizzazione
  24. 24. Social Networks
  25. 25. Location
  26. 26. Near Field Communication
  27. 27. Bring LIFE TO THINGS!
  28. 28. Connect PEOPLE AND THINGS!
  29. 29. Idle Screen
  30. 30. Servizi Push
  31. 31. portati ad un nuovo livello
  32. 32. Application Stores
  33. 33. Augmented Reality
  34. 34. Mashups
  35. 35. Grazie
  36. 36. Photo Credits Slide 4 - http://www.flickr.com/photos/pietroizzo Slide 6 - http://www.flickr.com/photos/xmarksmyhands/ Slide 7 - http://www.flickr.com/photos/gavinbell Slide 8 - http://www.flickr.com/photos/10695236@N04 Slide 9 - http://www.flickr.com/photos/lenore-m Slide 11 - http://www.flickr.com/photos/rachaelvoorhees Slide 13 - http://www.flickr.com/photos/monstershaq2000 Slide 20 - http://www.flickr.com/photos/n8laverdure Slide 23 - http://www.flickr.com/photos/badwsky Slide 24 - http://www.flickr.com/photos/kiermacz Slide 25 - http://www.flickr.com/photos/-lif- Slide 32 - http://www.flickr.com/photos/brittanyg Slide 34 - http://www.flickr.com/photos/gavinbell Slide 35 - http://www.flickr.com/photos/37996583811@N01 Slide 46 - http://www.flickr.com/photos/ztephen Slide 53 - http://www.flickr.com/photos/mabi Slide 54 - http://www.flickr.com/photos/ericperrone Slide 55 - http://www.flickr.com/photos/openspime Slide 68 - http://www.flickr.com/photos/paulm
  37. 37. Let’s go social! http://facebook.com/alessandro.galetto http://twitter.com/baloss http://www.linkedin.com/in/alessandrogaletto http://www.dotdust.com a.galetto@gmail.com http://friendfeed.com/dotdust
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