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Twitter one hour tuition v2 slideshare Presentation Transcript

  • 1. Social Media Hive Tuition Twitter: One Hour Tuition| socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
  • 2. Social Media Hive Tuition What you will learn • What is Twitter • Connect page • Twitter Facts • Different types of tweets • Twitter Bio • Who sees your tweets • Why is the Twitter Bio • Maximum exposure of Important your tweets • Qualities of a good bio • Saving searches • Links • Uploading images • What is an hashtag • Adding a video link • Bio layouts • Twitter messages| socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
  • 3. Social Media Hive Tuition About Me • Founder of Social Media Hive • Originally a created as a social media management company • Background in Internet marketing • Long career in publishing production| socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
  • 4. Social Media Hive Tuition What Is Twitter • Twitter is a micro-blogging network. Millions of people, organisations and businesses use it to discover and share information.| socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
  • 5. Social Media Hive Tuition What Is Twitter On Twitter anyone can read, write and share messages of up to 140 characters. These messages or tweets are public and available to anyone interested in them. Twitter users subscribe to tweets by following people or accounts. Followers receive these tweets in their timeline, a feed of all the accounts they have subscribed to.| socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
  • 6. Social Media Hive Tuition 11 Twitter Facts • Twitter now has 100 million active users every month| socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
  • 7. Social Media Hive Tuition 11 Twitter Facts 50 Million Users every day| socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
  • 8. Social Media Hive Tuition 11 Twitter Facts 200 million registered users| socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
  • 9. Social Media Hive Tuition 11 Twitter Facts The number of Twitter users logging in every month is up by 82% since the beginning of the year 2011.| socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
  • 10. Social Media Hive Tuition 11 Twitter Facts 55 million users log in to Twitter from their phone or tablet each month| socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
  • 11. Social Media Hive Tuition 11 Twitter Facts Twitter.com receives 400 million vistors a month| socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
  • 12. Social Media Hive Tuition 11 Twitter Facts Twitter.com visitor growth is up 60% this year| socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
  • 13. Social Media Hive Tuition 11 Twitter Facts40% of Twitter users don’t tweet every month but watch others tweet| socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
  • 14. Social Media Hive Tuition 11 Twitter Facts Projected growth by the end of the year is an additional 26 million users| socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
  • 15. Social Media Hive Tuition 11 Twitter Facts Twitter hosts approximately one billion tweets every 5 days| socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
  • 16. Social Media Hive Tuition 11 Twitter Facts Twitter has set a new record for tweets per second of 8,900 (TPS)| socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
  • 17. Social Media Hive Tuition Twitter Bio| socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
  • 18. Social Media Hive Tuition Bio Layouts Bullet Point : @smhive Text: @MarielHemingway| socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
  • 19. Social Media Hive Tuition Why Is Twitter Bio Important? • Searchable • Icebreaker • Links • Hashtags Twitter ID| socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
  • 20. Social Media Hive Tuition Qualities Of A Good Bio Personal Who You Are What You Do Keywords Quirky Hobbies | Pet Peeves | Goals | Favourites | Nick Names| socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
  • 21. Social Media Hive Tuition Links Accessing You Bio Box Go To: • Settings • Profile Tab • Website • Link to a specific page • Bio Box • Include http: • Hashtag| socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
  • 22. Social Media Hive Tuition What Is An Hashtag An hashtag is a means of following and finding tweets. How To Create An Hashtag Choose your word(s) without spaces Put the hash / pound symbol in front of that word Conduct a search to confirm it is not in use. E.g. #smhiveTip Save hashtags| socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
  • 23. Social Media Hive Tuition Connect Page| socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
  • 24. Social Media Hive Tuition Home Page| socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
  • 25. Social Media Hive Tuition Tweets • Regular Tweet: • Retweet via Twitter:| socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
  • 26. Social Media Hive Tuition Tweets • Manual Retweets •Retweets With A comment| socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
  • 27. Social Media Hive Tuition • Replies TWITTER Click the ‘Reply’ button below the tweet:| socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
  • 28. Social Media Hive Tuition Who Sees Your Tweets A tweet sent to you that starts with your @UserName • It will appear in your timeline on the Home page and in your mentions on the Connect page. • If you don’t follow the sender, in your mentions only. • In the timeline of anyone that follows the both of you.| socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
  • 29. Social Media Hive Tuition Who Sees Your Tweets A tweet you send to someone that starts with @TheirName • You in your timeline, whether or not you follow that person. • In their mentions. • Anyone who follows the both of you.| socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
  • 30. Social Media Hive Tuition Who Sees Your Tweets A tweet from someone else that includes @YourName • You in your timeline if you follow that person. • In your mentions if you don’t follow that person. • All the sender’s followers in their timeline, UNLESS the tweet was created by pressing the ‘reply’ button, in that case, anyone who follows the both of you.| socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
  • 31. Social Media Hive Tuition Who Sees Your Tweets A tweet from you that mentions @AnotherName • You in your timeline whether or not you follow them. • In the mentions of @AnotherName. Your followers timeline including those that don’t follow @AnotherName UNLESS the tweet was created by pressing the ‘reply’ button, in that case, anyone who follows the both of you. •| socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
  • 32. Social Media Hive Tuition Maximum Exposure 1. Put a dot at the beginning of the tweet before the username. (The tweet will go out to all your followers as oppose to just those who follow the both of you): 2. Put some text before the username:| socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
  • 33. Social Media Hive Tuition Find your target Audience Ask yourself ‘Who would my target audience be following?’ Twitter Search • Click ‘Who To Follow’ in the top right corner Search box – Searches bio’s • Twello.com – search categories • twitter.com/search •Tweepz.com| socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
  • 34. Social Media Hive Tuition Saving Searches Conduct a search for: People to connect with. Keywords Hashtags - Save search (auto updating list). - Find results under ‘Searches’| socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
  • 35. Social Media Hive Tuition Uploading Images • Use camera icon • Twit pic Images show up in recent images| socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
  • 36. Social Media Hive Tuition Adding A Video Link You Tube: Add ‘Share’ link Vimeo: Add ‘Shar’e link| socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
  • 37. Whats a Message? (formerly called a Direct Message) Social Media Hive Tuition Twitter Messages Also known as a Direct Message, are private messages sent via Twitter to one of your followers. • In turn, people you follow can send you a private message. • You cannot send a direct message to a user who is not • following you.| socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
  • 38. Social Media Hive Tuition| socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |
  • 39. Social Media Hive Tuition| socialmediahive.com | facebook.com/socialmediahive | twitter.com/smhive | youtube.com/socialmediahive |