What are you doing in 140 characters or less. Short bursts of information, also called microblogging. The ultimate editor. Like Instant Messenger, but with potential to reach wider audience. @taylorvick | @jae_wallace What Is Twitter?
People are already talking about your product or service whether you are there or not. @taylorvick | @jae_wallace Why Use Twitter?
http://search.twitter.com @taylorvick | @jae_wallace How Do I Find Customers and Partners?
Set up an account Listen Know the vocabulary and etiquette Join the conversation @taylorvick | @jae_wallace What do I do now that I found people who need my product or service? Do NOT sell - Give people opportunities to buy
http://twitter.com @taylorvick | @jae_wallace How to Set Up a Twitter Account
RT (like hitting "forward" on your emails) #Hashtags @ DM = direct message @taylorvick | @jae_wallace Vocabulary
@taylorvick | @jae_wallace Etiquette Say thanks Don't RT compliments verbatim Your RT to self-promoting tweets ratio should be 10:1. Pay it forward. Use people's @twitter names in your blog postings and link to their twitter profile Lists -- they can make you an expert resource http://ht.ly/25rW1
URL shorteners @taylorvick | @jae_wallace Time Management and Measurement Tools Hootsuite (hootsuite.com) Tweetdeck (tweetdeck.com) Seesmic (seesmic.com) Tap 11 (tap11.com)
Create helpful content Answer all questions Respond quickly @taylorvick | @jae_wallace Twitter for Business
Be consistent, but fluid Commit - Show up - Have a schedule Always contribute Ask questions Help others to learn Be the best version of yourself @taylorvick | @jae_wallace In Conclusion... Start Your Engines!