Employee advocates are your brand’s best resource to expand existing marketing programs. In fact, content shared by employees on social networks receives 8x the engagement of content on a brand’s own channel.
By powering employees to experience, create and share authentic content, brands can increase social engagement, reach new customers, and drive more web traffic.
Learn how Eaton is mobilizing their employees to promote marketing initiatives and share brand content. You will also learn:
How Eaton is transforming employees into brand advocates
How to motivate employees to create and share content on behalf of your brand
Proven best practices to launch an employee advocate program