Organising creativity
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Organising creativity






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  • Staff engagement:For organizations to succeed in today’s “creative economy,” they need employees who bring more than their diligence and expertise to work: employees must also bring their imagination and passion.
  • psychology, cognitive science, education, philosophy, technology, theology, sociology, linguistics, business studies, and economicsCsikszentmihalyi devised a systems approach to creativity, where the emergence of creativity was due to three parts; the creative individual, the collaborators and other surrounding people working in the area, and lastly the existing body of work in the field.

Organising creativity Organising creativity Presentation Transcript

  • Adam Jorlen Feb 2012
  • ”The biggest issue at stake in this emerging age is the ongoing tension between creativity and organization.”Richard Florida, Rise of the Creative Class
  • Staff engagement Humans are happiest when they’re exercising their ingenuity.Innovation Creativity + Action = Innovation
  • Interdisciplinary research 1950s-70s – Personality of the creator 1980s: Social & Cultural Dimensions of creativity. Csikszentmihalyi’s systems approach 90s-00s: Collaboration and Group Dynamics, Collaborative emergence Sawyer2009
  • Increasedcollaboration Successful initiatives in the past/present? Outside the org (customers, suppliers etc) Crowd- sourcing Everyone ”Collaborative in the org webs” Open innovation Several Google disciplines Semco 20% and functions Innovation labs One group – The R&D Fisher- team Price The R&D ”Skunk team works” One person – ”Lone Genius” Pre-70s 80s 90s 00s 10s
  •  Who benefits from the creative work? A critical view on the creators What’s gained/lost along the way from ”lone genius” to ”wisdom of the crowd”? D H Cropley, A J Cropley, Kaufman & Runco 2010
  •  1. How can managers organise creativity to benefit both their organisation and the eco-system of which it is a part? 2. What were/are the conditions in some successful initiatives of organising creativity in the past/present ? 3. How can managers ensure that the ”dark side” of creativity is avoided, i.e. that what emerges from the creative initiative benefits the eco- system of which the organisation is part?
  •  ”Lone Genius” Isolated group Innovation Lab Collaborative Organization Open innovation network
  • Wilber, 2000
  • Intentional Behaviour•Psychology of the individual •Skills•Intrinsic/extrinsic •Behavioursmotivation•Introversion / extroversionCulture Social system•Collaboration -Officical strategies•Group dynamics organisations undertake•Groupthink -Environment•Brainstorming -Location (the core vs the•Improvisation edge) -Architecture
  • Inayatullah 1998
  • Type ”Lone Isolated Innovation Collaborative Open Genius” group Lab Organization innovation networkCreative Edison’s lab Xerox PARC Mattel’s Semco Open IDEOinitiative: Project PlatypusLitany "Genius is one "The best way ” If we do not “Where people percent to predict the let people do design better, inspiration, and future is to things the way together” ninety-nine invent it." they do, we will percent never know perspiration." what they are really capable of”Systemic What are the socio-economic, technical, political, environmental etc driversCauses and trends which impacts on the initiative and organisation?Worldview What are the worldviews of these initiatives and the organisations they are part of?Myth/ What are the underlying myths and metaphors?metaphor