Building a
Some

A Lot

All
UBG Implications: Looking Ahead
Music Industry -

Artists Can access a mass
audience directly
UBG Implications: Looking Ahead
SOCIAL MEDIA -

UBG answers the question
“IS social media relevant to
your business?
UBG Implications: Looking Ahead

Embracing
UBG Implications: Looking Ahead
Customer Experience -

Goes beyond the
airlines
UBG Implications: Looking Ahead
Branding -

COMPANIES
No Longer Controls
their brand exclusively
UBG Implications: Looking Ahead
Branding -

COMPANIES
No Longer Controls
their brand exclusively
Branding in the Age of Social Media
Branding in the Age of Social Media
Branding in the Age of Social Media
Branding in the Age of Social Media
Branding in the Age of Social Media
Branding in the Age of Social Media
Branding in the Age of Social Media
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Branding in the Age of Social Media

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#SoMeT13US Presenter: Dave Carroll

Published in: Business, Technology
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Branding in the Age of Social Media

  1. 1. Building a
  2. 2. Some A Lot All
  3. 3. UBG Implications: Looking Ahead Music Industry - Artists Can access a mass audience directly
  4. 4. UBG Implications: Looking Ahead SOCIAL MEDIA - UBG answers the question “IS social media relevant to your business?
  5. 5. UBG Implications: Looking Ahead Embracing
  6. 6. UBG Implications: Looking Ahead Customer Experience - Goes beyond the airlines
  7. 7. UBG Implications: Looking Ahead Branding - COMPANIES No Longer Controls their brand exclusively
  8. 8. UBG Implications: Looking Ahead Branding - COMPANIES No Longer Controls their brand exclusively

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