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The story of how we got our logo

The story of how we got our logo

Published in Technology , Design , Business
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Transcript

  • 1. The SoMaFusion Logo
    a digital excursion
    September 2009
    SoMaFusion
  • 2. remember them?
    Communications
    Content
    Project Management
    Systems
    Cyber
    Culture
    Code
    PR
    Online Bookings
    Public
    Affairs
    CMS
    Blogging
    Blogging
    Sofia
    Manolis
    +
    =
    SoMaFusion
    September 2009
    SoMaFusion
  • 3. they made a plan
    Business Plan
    Services
    Work Plan
    Philosophy
    Ethos
    Projects
    Audiences
    Target Market
    Aspirations
    September 2009
    SoMaFusion
  • 4. they found a designer
    Inspirational
    Talented
    Great Ideas
    Great Eye
    Supportive
    Lefteris
    September 2009
    SoMaFusion
  • 5. they did the design brief
    • Introduction to SoMaFusion
    • 6. Market Position
    • 7. Activities
    • 8. Main message/ vision
    • 9. What the company name means
    • 10. Characteristics informing the logo
    • 11. Requirements
    September 2009
    SoMaFusion
  • 12. watch closely now...
    September 2009
    SoMaFusion
  • 13. abracadabra!
    September 2009
    SoMaFusion
  • 14. Join us for some web excursions
    www.somafusion.com
    September 2009
    SoMaFusion