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Dogster

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Dogster Dogster Presentation Transcript

  • Executing with Conventional Brands SmashSummit - 2010 Ted Rheingold CEO & Founder, Dogster, Inc. blog.dogster.com @tedr @dogster @catster
  • A Better Mousetrap
  • Your Service Rocks
  • How You Envision the Brand Relationship
  • One Does Not Simply Walk Into General Motors
  • What it Will Often Looks Like
  • Consensus Process
  • Your Legacy?
  • Do It!
  • Executing with Conventional Brands SmashSummit - 2010 Ted Rheingold CEO & Founder, Dogster, Inc. blog.dogster.com @tedr @dogster @catster
  • End of Presentation
  • Most Brands Aren’t Trying to Become Awesome, They Just Don’t Want to Screw Up
  • Brands We’ve Worked With
  • Speak in Plain English