Why trade shows are important for your business

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Reasons trade shows are one of the most effective marketing tools.

Reasons trade shows are one of the most effective marketing tools.

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Transcript

  • 1. Why Trade Shows are Important for Your Business Kristin Hovde Smash Hit Displays
  • 2. Conventions vs. Other Advertising Tools
    • Meet your target market face-to-face
    • Hands-on product demonstration
    • Network with other industry professionals
    • Place Advertisements in Newspapers, Magazines or TV and hope it reaches your target audience.
  • 3. Meet Your Target Market Face-to-Face
    • One study showed that 82 percent of attendees have buying power
    • Putting your business out there will provide more exposure, putting your company on the map.
    • With well-designed trade show displays and upbeat booth staff, attendees will remember after the event is over.
  • 4. Hands-On Demonstrations
    • Let attendees test your products.
    • If people are able to try products before they purchase them, they are more likely to buy.
  • 5. Network with Other Industry Professionals
    • You get the opportunity to meet other industry professionals
    • By making connections with them, you’ll be able to refer clients to one another
  • 6.
    • With stunning trade show booths , you’ll be able to attract hundreds, possibly thousands of people to you.
  • 7. For More Trade Show Tips
    • Follow us on Twitter
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    • Connect with us on LinkedIn